Global Content Director

Maidenhead, Windsor and Maidenhead, UK (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own and orchestrate content strategy and systems to turn brand platforms into high-performing, channel-specific narratives across social, digital, e-commerce, CRM and video, while building scalable content operations and leading a collaborative content community.

  • Lead content strategy across priority brands, campaigns and omnichannel activation plans
  • Define content ecosystems that support brand growth across paid, owned and earned channels
  • Translate brand platforms and media strategies into high-performing, channel-specific content

Job Description

Own and orchestrate content strategy and systems to turn brand platforms into high-performing, channel-specific narratives across social, digital, e-commerce, CRM and video, while building scalable content operations and leading a collaborative content community.

  • Lead content strategy across priority brands, campaigns and omnichannel activation plans
  • Define content ecosystems that support brand growth across paid, owned and earned channels
  • Translate brand platforms and media strategies into high-performing, channel-specific content
  • Significant senior-level experience within content strategy, creative leadership, campaign development or content production
  • Strong background in FMCG, consumer healthcare, retail or other fast-moving consumer-focused industries
  • Proven experience developing integrated content strategies across digital and omnichannel environments
  • Deep understanding of paid, owned and earned media ecosystems, including social, e-commerce, video and CRM
  • Strong commercial mindset with the ability to connect creative output to business and media objectives
  • Excellent stakeholder management skills with experience influencing senior leaders across matrix organisations
  • Strong creative judgement and the ability to provide clear, constructive feedback across content formats
  • Experience leading teams and developing talent within fast-paced, international organisations
  • Knowledge of content operations, localisation, modular content systems and scalable asset creation
  • Familiarity with performance measurement, analytics and content optimisation approaches
  • Opportunity to create, grow, and encourage
  • Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions
  • Flexible schedule and life work balance
  • Responsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industry
  • Very positive work environment in a young, international, and motivated team
  • Start-up spirit while being a part of the large international organization with strong values
  • Karo Healthcare has a Diverse & Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability or age.
Karo Healthcare logo

Karo Healthcare

Karo Healthcare delivers smart choices for everyday healthcare. We own and commercialise branded, original over-the-counter products and prescription medicines across a range of everyday categories, including intimate health; skin health; digestive health, foot health; pain, cough and cold; wellness; and specialty products. Our products are available in more than 90 countries and sold through pharmacies, retailers and via healthcare providers. We have our own sales organisation in more than 10 European countries, with the Nordic region as our core market. Karo Healthcare is headquartered in Stockholm, Sweden, and owned by KKR since 2025.

Founded in 1987
Stockholm, Stockholm County, SWE
553 employees (113 in marketing)

Traffic Signals

Monthly Visitors
12.1K
Traffic Source Mix
Search
34.5%
Direct
43.3%
Referral
14%
Social
6.1%
Paid
1.5%

Headcount Trend

Current headcount: ~553

Marketing Team

Marketing Team Size
97 (18% of company)