Responsibilities

• Delivering the annual marketing & regional PR plan to drive paying adult visits to RHS Wisley.
• Leading paid media planning and execution across key seasonal periods.
• Developing targeted, insight‑led marketing activity to reach new and diverse audiences.
• Managing the RHS Wisley marketing budget and identifying growth opportunities.
• Growing RHS Wisley’s social media presence and generating compelling PR stories.
• Acting as the onsite lead for all marketing & PR activity, collaborating with Public Programming, Curatorial and Visitor Services teams.
• Enhancing digital content and customer experience across RHS platforms.

Requirements

• Strong B2C marketing communications experience (tourism, hospitality or visitor attractions ideal).
• Proven experience delivering paid media campaigns and generating press coverage.
• Analytical mindset with curiosity about consumer behaviour and media consumption.
• Excellent copywriting, stakeholder management and relationship‑building skills.
• Highly organised, calm under pressure and confident working independently.
• Competent user of Microsoft Word, Excel and PowerPoint.

Preferred

• Desirable: Enthusiasm for gardening (expert knowledge not required).