Field Marketing Manager

Brighton, Brighton and Hove, UK (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end regional event strategy and execution across EMEA with a pipeline mindset, aligning trade shows and executive programs with sales and regional marketing goals.

  • Event ownership: end-to-end planning, logistics, and on-site execution for corporate, sales, and field events
  • Cross-functional collaboration: collaborate with Sales and Regional Marketing to shape audience, invites, and follow-up
  • Measurement and governance: post-event reporting, ROI, and optimization insights for regional and global programs

Job Description

Responsibilities

  • Own the end-to-end strategy, planning, and execution of corporate, sales, and field marketing events across EMEA, including trade shows, regional customer events, executive programs, and partner activations–ensuring each experience aligns with business goals and reinforces brand values.
  • Partner closely with Sales and Regional Marketing to support pipeline-driving and demand-generation events, adapting execution models to local market needs.
  • Lead all planning and logistics including venue sourcing and contracting, vendor and agency management, catering, transportation, A/V, and on-site execution.
  • Coordinate event timelines, ensuring all deadlines are met and stakeholders are kept informed.
  • Own event registration and attendance tracking using event platforms; collaborate with marketing operations to ensure accurate post-event reporting, lead flow, and ROI measurement.
  • Oversee event budgets for assigned programs, including purchase order creation, approvals, and reconciliation in partnership with the Finance and Procurement teams, ensuring adherence to budgetary constraints.
  • Analyze qualitative and quantitative event performance metrics, synthesize insights, and recommend improvements or optimizations to inform future regional and global programs.
  • Serve as a trusted advisor to internal partners, bringing both big-picture perspective and executional expertise to help teams make informed decisions.
  • Collaborate with Sales on event audience strategy, including invite lists, account prioritization, and follow-up motions.

Requirements

  • 5+ years of experience in field marketing, event marketing, or experiential marketing, with a strong focus on sales-aligned, pipeline-driving programs.
  • Proven experience working cross-functionally with Marketing, Sales, Field Marketing, Finance, Procurement, and external vendors or agencies.
  • Strong understanding of both ground-level execution and strategic context – able to zoom in on logistics while keeping sight of broader business and marketing goals.
  • Highly organized and comfortable managing multiple concurrent programs with shifting priorities.
  • A proactive and detail-oriented approach to problem-solving. Someone who is adaptable as deliverables and requests change mid-project.
  • Ability to travel 30%

Preferred

  • Experience in the tech or gaming industry
  • Experience working with CRM and marketing automation tools (e.g., Salesforce, Marketo) to support event follow-up and reporting.
  • Experience working with technology platforms such as Splash, Rainfocus, and the Google Suite

Benefits

  • Comprehensive health, life, and disability insurance
  • Commute subsidy
  • Employee stock ownership
  • Competitive retirement/pension plans
  • Generous vacation and personal days
  • Support for new parents through leave and family-care programs
  • Office food snacks
  • Mental Health and Wellbeing programs and support
  • Employee Resource Groups
  • Global Employee Assistance Program
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Unity South APAC (SEA, ANZ, IND Subcont.)

Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions. The applications developed by these creators were downloaded, on average, five billion times per month in 2021. For more information, please visit www.unity.com. Check out our Global page www.linkedin.com/company/unity

Singapore, SGP
1 employees

Traffic Signals

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Monthly Google Ads Budget
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Traffic Source Mix
Search
62.6%
Direct
28.4%
Referral
7.5%
Social
1.2%
Paid
0.2%

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Roles Posted (Last 30 Days)
7