Responsibilities

• Plan, coordinate, and execute global field marketing activities, including physical events (e.g., trade shows, conferences, executive roundtables) and virtual events (e.g., webinars, digital panels, online workshops).
• Build and execute multi-channel campaigns to support events and maximize impact across the sales funnel.
• Collaborate with sales leaders to align event strategy with pipeline goals and regional business objectives.
• Manage all event logistics, including vendors, branding, giveaways, promotional materials, and budgets.
• Partner with the marketing team to amplify event content before, during, and after events.
• Track, measure, and report event performance and ROI. Continuously analyze outcomes and optimize future activities.
• Foster relationships with industry partners, influencers, and key stakeholders to strengthen brand visibility.