Field Marketing Manager

Belfast, UK (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own the regional field marketing engine with end-to-end event programs that tie to sales priorities, ABM, and multi-channel campaigns for regional pipeline growth.

  • Field program ownership: strategy to post-event analysis, including hosted events, executive experiences, partner activations, and trade shows.
  • Sales alignment and partner enablement: collaborate with AEs/SDRs and tech partners to drive target accounts, outreach, and pipeline impact.

Job Description

Responsibilities
  • Own regional field marketing strategy. Build and execute a field marketing plan aligned to sales priorities, target accounts, and GTM initiatives, delivering regional programs that drive pipeline growth, account engagement, and business impact.
  • Plan and run field programs end-to-end. Own the delivery of regional hosted events, executive experiences, partner activations, community programs, and trade show presence from strategy and planning through execution, on-site delivery, and post-event follow-up. Support global programs and events outside your region as needed.
  • Deliver high-performing event attendee experiences. Develop messaging and communications for technical and executive audiences, source speakers and partners, design compelling on-site experiences, and drive strong engagement and measurable outcomes.
  • Partner closely with Sales and SDR teams. Align on target accounts, territory priorities, and event strategy; enable outreach, invitations, and follow-up; and collaborate to drive pipeline creation, progression, and account engagement through field activity.
  • Collaborate across Marketing and GTM teams. Align field programs with ABM, product marketing, campaigns, industry trends, and ecosystem opportunities to maximize program impact.
  • Develop and execute partner-led regional field programs. Work with technology partners to source, plan, and deliver joint in-person experiences that support regional goals, increase audience reach, and drive pipeline impact.
  • Measure, optimize, and scale. Own program KPIs, reporting, and post-event analysis. Use data and insights to refine strategy, improve execution, and demonstrate ROI.
  • Manage budgets and test new ideas. Track spend, maintain accurate forecasting and reconciliation, and experiment with new formats, vendors, channels, and experiences that improve engagement, performance, and competitive differentiation.
Requirements
  • 3+ years of B2B SaaS field marketing experience, with a strong track record of building event programs that drive pipeline and revenue outcomes.
  • Hands-on experience owning field programs end-to-end, including trade shows, executive experiences, hosted events, partner activations, workshops, and community programs.
  • Strong sales and GTM partnership skills. You know how to work alongside AEs, SDRs, and cross-functional teams to align on target accounts, support outreach and follow-up, and build programs that drive pipeline and account engagement.
  • Experience collaborating with Product Marketing, ABM, Campaigns, and partners to align field activity with broader GTM priorities and campaigns.
  • Experience forecasting, measuring, and communicating program impact across sourced pipeline, influenced pipeline, conversion, and ROI.
  • Strong project and operational management skills, including managing multiple programs simultaneously, budgets, forecasting, and execution details.
  • Experience with Salesforce, HubSpot, project management tools (Asana is a plus), and modern marketing workflows.
  • Comfortable using AI tools to improve planning, content creation, analysis, and operational efficiency.
  • Strong communication and messaging instincts, with experience marketing to both technical and executive audiences. Familiarity with developer, DevOps, cloud, or security markets is a strong plus.
  • Willingness to travel up to 25%, including occasional international travel.
Preferred
  • Asana is a plus.
Benefits
  • A competitive compensation package, including equity.
  • With comprehensive health, dental, and vision insurance.
  • Plus, generous annual leave and flexible working policies to suit your lifestyle.
  • Including a professional development budget for conferences and training.
  • In a dynamic, innovative, trust-centric, and supportive work environment.
  • With the opportunity to shape a fast-growing Series B startup (and beyond).
  • Regular (monthly-ish) travel may be required for team meetings.
  • Regular (quarterly-ish) travel may also be required for events and customers.
  • Health and wellbeing benefits along with flexible family-friendly working policies.
  • Budget support for equipment, training, books, conferences, travel, and certifications.
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Cloudsmith

Cloudsmith is a fully managed solution for controlling, securing, and distributing everything that flows through your software supply chain, using the best of cloud-native artifact management. Operate at enterprise scale, reduce risk, and streamline builds. Cloudsmith just works, so your developers can, too.

Founded in 2016
Belfast, Northern Ireland, GBR
146 employees (16 in marketing)

Traffic Signals

Monthly Visitors
100.8K
Monthly Google Ads Budget
$275.4K
Traffic Source Mix
Search
40.1%
Direct
40.5%
Referral
11.7%
Social
4.9%
Paid
2.8%

Headcount Trend

Current headcount: ~148

Marketing Team

Marketing Team Size
10 (7% of company)

Funding

Total Funding
$52M
Last Raise
$11.2M
Series A, 2 years ago

Funding History

  • Nov 2023
    Series A • $11.2M
  • Sep 2021
    Series A • $15M
  • Nov 2019
    Seed • $2.7M

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