Field Marketing Lead - UKI

London, UK (Unknown)

Salary Not AvailableSenior Level4+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own multi-channel ABM campaigns that drive enterprise pipeline and ACV, coordinating with Sales and cloud teams to manage the full buyer journey from awareness to decision.

  • End-to-end Campaign Ownership: pitch and run integrated plans across digital, events, and ABM with a focus on pipeline and ACV outcomes.
  • Cross-Functional Execution: partner with Creative, Content, Digital, Events, PR, Product Marketing, and Operations to ensure flawless delivery.
  • Measurement and Leadership: track progression and ACV, then present optimisation strategies to leadership to guide next bets.

Job Description

Responsibilities

  • Partner with industry sales leaders and cloud teams to build and execute integrated, multi-channel campaign plans tailored to key accounts and sectors across the full buyer journey (awareness, consideration, decision).
  • Develop compelling campaign messaging and content that resonates with target audiences, and manage campaign performance through data-driven analysis and optimisation.
  • Take end-to-end ownership of pipeline results by tracking key metrics — including pipeline progression and Annual Contract Value (ACV) attainment — and presenting findings and optimisation strategies to leadership.
  • Collaborate with cross-functional partners across Creative, Content, Digital, Events, PR, Product Marketing, and Operations to deliver flawless execution across all channels.

Requirements

  • You have 4+ years of hands-on experience managing complex, multi-channel business-to-business (B2B) marketing campaigns spanning digital, events, email, paid media, and account-based marketing (ABM).
  • You have a track record of developing net-new marketing strategies that directly impact enterprise-level pipelines, including experience managing marketing budgets and forecasting return on investment (ROI).
  • You’re a strong communicator and collaborator who can align with Sales executives, lead strategic conversations, and influence across a matrixed organisation without formal authority.
  • Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
  • You have direct experience using Salesforce products (e.g., Marketing Cloud) in a marketing capacity.
  • You hold an MBA or MSc, or have equivalent advanced experience in a marketing strategy role.

Preferred

  • Direct experience using Salesforce products (e.g., Marketing Cloud) in a marketing capacity.
  • MBA or MSc, or equivalent advanced experience in a marketing strategy role.

Benefits

  • Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Salesforce logo

Salesforce

4.1 Glassdoor

We're the #1 AI CRM—where humans with agents drive customer success together with AI, data, and Customer 360 apps on one platform.Privacy Statement: http://www.salesforce.com/company/privacy/

Founded in 1999
San Francisco, California, USA
86K employees (5,985 in marketing)
80% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
90.3M
Monthly Google Ads Budget
$2.8M
Traffic Source Mix
Search
15.1%
Direct
65.3%
Referral
17.9%
Social
0.2%
Paid
1.4%

Headcount Trend

Current headcount: ~86.1K

Marketing Team

Marketing Team Size
3,762 (4% of company)
Median Career Experience
16.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
22

Funding

Total Funding
$25.1B
Last Raise
$25B
Post IPO Debt, 5 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $25B
  • Oct 2022
    Post IPO Equity
  • Jan 2003
    Series Unknown • $1M

Recent News