Event Marketing Manager

Richmond, Darlington, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own the event driven marketing plan and make it a true audience and growth engine by turning research into campaigns that run across multiple channels and connect with sales enablement.

  • Growth ownership: EVP aligned campaigns that drive awareness and attendance
  • Audience insight: translate customer voice into planning and ABM messaging with sales
  • Budget & channels: optimise multi-channel spend to maximise impact and portfolio alignment

Job Description

Responsibilities

  • Develop and deliver insight-led marketing plans aligned to the Event Value Plan (EVP) and wider portfolio strategy
  • Use market intelligence, customer insight, and data to identify growth opportunities and expand audience reach
  • Partner closely with Sales to align messaging, enablement, and account-based marketing initiatives
  • Plan and deliver integrated marketing activity across appropriate channels to drive awareness, leads, and attendance
  • Act as the voice of the customer, bringing audience insight into planning and decision-making
  • Build and maintain strong relationships with industry partners, associations, media, and key stakeholders
  • Manage external suppliers, including PR agencies and other marketing service providers
  • Own and manage marketing budgets, tracking spend, forecasting costs, and optimising investment to maximise impact
  • Represent the brand as the on-site marketing lead at events and industry forums
  • Lead projects or own ongoing initiatives, contributing to the long-term success and positioning of the portfolio

Marketing Team

Marketing Roles Posted (Last 30 Days)
5