Email Marketing Strategist at I-COM | Manchester, UK | £28K/yr – £30K/yr

I-COM

Email Marketing Strategist

Manchester, UK (Hybrid)

£28K/yr – £30K/yrSenior Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own UK SEO by guiding strategy, technical audits, and content-led growth while mentoring a team and reporting to clients on measurable visibility shifts.

Ownership: SEO strategy, technical leadership, and content planning across client sites.
Client & team: primary client contact with analytics-driven recommendations and clear reporting.
Adaptability: monitor Google updates and industry trends to protect and grow rankings.

Job Description

Responsibilities overview for an SEO lead in the UK market, focusing on strategy, technical leadership, content-driven growth, performance analysis, and team mentorship.

SEO strategy development: Collaborate with the head of digital marketing & head of SEO to devise and implement SEO strategies that align with client goals and drive measurable growth.
Technical SEO leadership: Conduct in-depth technical SEO audits, troubleshoot complex issues, and ensure best practices are followed across all client websites.
Keyword & content strategy: Perform advanced keyword research and trend analysis, providing recommendations that inform content strategies and maximise search engine visibility.
Performance analysis & optimisation: Analyse SEO performance data using tools like Google Analytics, Search Console, and other industry-standard software. Provide strategic insights and recommendations for improvement.
Client & stakeholder management: Serve as a primary point of contact for clients, presenting SEO findings, strategies, and reports in a clear, actionable manner.
Mentorship & team leadership: Guide and support SEO executives, sharing knowledge, reviewing their work, and helping them develop their skills.
Trend monitoring & algorithm Updates: Stay informed on Google algorithm updates and SEO industry trends, adjusting strategies as necessary to maintain and enhance client rankings.

I-COM

At I-COM we don't just build websites, we consider the full digital marketing mix to create innovative and agile digital marketing campaigns that get results. In 2019, I-COM became one of the first digital agencies in the North West - and the very first in Manchester - to become employee-owned. This decision was rooted in our commitment to fostering open communication, collaboration and team involvement in shaping the agency's future. By transitioning to an employee-owned structure, our employees now hold the majority stake in the business, aligning ownership with the collective effort that drives our success.We’re always looking ahead and use the best technology, so you’ll be safe in the knowledge I-COM will build the best strategy to fulfil your goals and objectives.- Manchester based- Employee-owned- 20+ years experience- Specialists in law, recruitment, e-commerce & technology

Founded in 2004

Manchester, England, GBR

82 employees (22 in marketing)

www.i-com.net