Director of Brand Marketing at Delano Hotels | London, UK

Delano Hotels

Director of Brand Marketing

London, UK (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own the brand-building and market-entry for a luxury hotel brand, translating lifestyle insights into authentic campaigns, partnerships and guest experiences that differentiate Delano London in a competitive city market.

Brand stewardship and creative consistency across pre-opening and ongoing marketing, partnerships, and PR.
Cross-functional leadership with commercial, operations, and agency partners to deliver measurable awareness and guest sentiment.

Job Description

Responsibilities

It goes without saying that you need to have a deep understanding of lifestyle communities. You will need to get under the skin of the brand and property to drive insightful ideas, partnerships and opportunities that build cultural relevance and authenticity.
We always balance the heart and the head, so you will work with our commercial teams to drive revenue, manage budgets, set metrics and assess data and effectiveness of plans.
Develop and execute comprehensive pre-opening marketing and PR campaigns to generate buzz and awareness, including partnering with creative agencies and internal teams to make this happen.
Develop and implement long-term marketing strategies, including supporting brand positioning efforts to differentiate the hotel in a competitive market.
We are all about delivering the best hospitality for our guests. To do this you will work with our operations teams, defining the brand experience and standards and ensuring that they are brought to life at every guest touch point.

Requirements

Strong brand marketing experience.
Experience in hospitality isn’t a must, but we do want you to be genuinely interested in our industry; whether that’s a love for a delicious meal, a decent drink, a cozy bed or a travel adventure.
A passionate brand guardian who cares about every creative detail with no compromise.
A balance between a methodical, process and results driven approach and flexibility and creativity when it comes to juggling multiple priorities, meeting deadlines and finding solutions.
You are comfortable with the strategic as well as day to day detail.
You are an excellent relationship builder, confident in working with other teams, leaders and ownership; you’re passionate about what we can achieve together.
Culturally aware and globally minded, able to inspire teams in diverse, international environments.

Benefits

The opportunity to launch a visionary hospitality brand in London and have a real impact on its success.
Join an innovative, fast-growing, international group that’s committed to not just building new hotels but building a global brand.
The chance to challenge the norm and work in an environment that is both creative and rewarding.
Become part of a team that’s very passionate about creating great hospitality experiences and building a portfolio of brands.
A competitive package and plenty of opportunity for development.

Delano Hotels

Delano is the original: a classic trailblazer in a world of imitators. When it burst on the scene in Miami in 1995, it redefined the luxury resort experience with first-in-class service and customized guest experiences. Delano marked the inception of lifestyle hospitality. Delano Las Vegas then brought the unique Delano experience west, offering modern travelers that most rare and coveted of experiences—unadulterated luxury that nourishes their every desire. Maison Delano is an evolution of the resort brand, an oasis in the center of bustling cities for the global traveler. The first Maison Delano will open in 2022 in Paris. The soul of Delano remains the same: everything is customized, and nothing is pretentious. Guests will experience a true departure from the chaos of the big city in a place they can feel right at home. DelanoHotels.com Delano is part of Ennismore, a creative hospitality company rooted in culture and community, with a global collective of entrepreneurial and founder-built brands with purpose at their heart. Formed in 2021, Ennismore is a joint venture with Accor, which holds a majority shareholding. ennismore.com

28 employees (2 in marketing)

www.delanohotels.com