Digital Marketing and Web Performance Manager

Salisbury, Wiltshire, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 1 month ago

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Job Summary

Own and optimise Regent's Park Healthcare's website and digital channels to drive a premium brand experience, through end-to-end site builds, maintenance, analytics, SEO, content, social, and emerging tech.

  • Own end-to-end website creation from concept through launch and ongoing optimisation.
  • Lead analytics, tracking, and performance reporting to inform improvements.
  • Develop and execute a long-term SEO and content strategy for healthcare audiences.

Job Description

  • Lead the end-to-end creation of new websites from concept to launch and optimisation ensuring a premium healthcare brand experience
  • Own ongoing website development, maintenance and performance
  • Implement and manage analytics and tracking frameworks
  • Develop and execute a long-term SEO strategy
  • Produce and manage SEO-optimised healthcare content
  • Support consultant profile development in conjunction with corporate development
  • Own and manage all corporate social media channels
  • Deliver an annual content calendar
  • Oversee creation of professional short-form video content
  • Analyse website and social media performance
Regent's Park Healthcare logo

Regent's Park Healthcare

Regent’s Park Healthcare is the UK's leading cardiac services provider - we are experts in the development, financing and operation of cardiac services. We have been providing expert cardiac care since 2002.We have been developing innovative solutions in partnership with NHS hospital cardiology departments since 2002, over two decades on we are proud to have built an integrated national platform which operates cardiology services across NHS hospitals and has delivered hundreds of thousands of cardiology procedures.We also provide private patient services in partnership with NHS hospitals. We opened our first specialist cardiology unit, called the 'Cambridge Heart Clinic', in 2008 in partnership with Cambridge University Hospitals NHS Foundation Trust at Addenbrooke's hospital. We opened our second with University Hospitals Dorset NHS Foundation Trust, called the Dorset Heart Clinic, in 2017 and our cardiology centre in 2019 in partnership with University Hospitals Plymouth and the Southwest Regional Cardiothoracic Centre. Our company prides itself on its ability to deliver high-quality, cost-effective cardiac care through excellent service, efficient operations management, well trained staff and uncompromising professionalism.

Founded in 2002
Salisbury, England, GBR
35 employees

Traffic Signals

Monthly Visitors
981
Traffic Source Mix
Search
26.4%
Direct
57.4%
Referral
11.3%
Social
3.8%
Paid
1%

Headcount Trend

Current headcount: ~35