Digital Marketing Officer at GDST (The Girls' Day School Trust) | Cardiff, UK

GDST (The Girls' Day School Trust)

Digital Marketing Officer

Cardiff, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own the school’s digital storytelling and campaign engine across web and social, focusing on audience engagement and creative storytelling that informs campaigns and showcases everyday life.

Content Engine: Own planning, production, and delivery of digital content and campaigns across web and social.
Campaign & Publishing: Source and publish engaging content and run email, social, and paid campaigns.
Social Storytelling: Use photography and video to grow social channels and drive audience engagement.

Job Description

Content & Campaigns: Own planning and delivery of digital content and campaigns across web and social platforms.
Content Creation & Publishing: Proactively source, create and publish engaging content and manage email, social, and paid campaigns.
Social & Storytelling: Use storytelling, photography and video to showcase school life and grow the School’s social channels.

Proven digital marketing experience across channels and campaigns.
Strong writing and communication skills.
Experience managing social media channels and campaigns.
Knowledge of SEO, analytics tools and paid advertising platforms.
Experience using CMS systems and digital marketing tools.
Strong organisational skills with attention to detail.
Ability to analyse data and inform campaign decisions.
Creative, proactive and able to generate ideas independently.
Confident working with a wide range of stakeholders.
Ability to manage multiple priorities and meet deadlines.

Access to extensive professional development opportunities.
Training grants for qualifications.
Generous flexible private pension scheme.
Free life assurance benefit.
A discount of up to 50% on fees for children at GDST schools.
Interest free loans for training, computer purchase loans and travel season ticket loans.
Cycle to Work scheme.
Competitive terms and conditions of employment.

GDST (The Girls' Day School Trust)

A family of 25 girls’ schools, including 23 independent schools and two academies, across England and Wales.We have over 4,000 staff, over 19,000 students between the ages of three and 18, and an alumnae network of over 100,000 - the largest of its kind in the UK. As a charity that owns and runs a network of girls' schools in England and Wales, it reinvests all its income in its schools. Founded in 1872, the GDST has a long history of pioneering innovation in the education of girls, and is the largest single educator of girls in the UK (and the UK’s largest educational charity).GDST schools and academies:● The Belvedere Academy, Liverpool● Birkenhead High School Academy● Blackheath High School● Brighton Girls● Bromley High School● Croydon High School● Howell’s School, Llandaff, Cardiff● Kensington Prep School● Newcastle High School for Girls● Northampton High School● Northwood College for Girls● Norwich High School for Girls● Notting Hill & Ealing High School● Nottingham Girls’ High School● Oxford High School● Portsmouth High School● Putney High School● Redmaids' High School, Bristol● Royal High School, Bath● Sheffield Girls'● Shrewsbury High School● South Hampstead High School● Streatham & Clapham High School● Sutton High School● Sydenham High School● Wimbledon High School

London, England, GBR

536 employees (11 in marketing)

www.gdst.net