Responsibilities

• Own paid search and shopping activation across:
• Google Ads
• Microsoft Ads
• SA360
• Rebuild and develop the Occasions by Sainsbury’s paid search account, setting clear structure, standards, and performance foundations.
• Manage budgets, pacing, and optimisation to deliver against agreed commercial and performance targets.
• Lead test and learn initiatives across bidding, keywords, audiences, formats, and creative.
• Ensure best in class account hygiene, structure, and execution.
• Act as the primary owner of the Occasions by Sainsbury’s performance roadmap, working closely with your manager to align priorities and long-term plans.
• Own performance forecasting, budget planning, and scenario modelling.
• Lead performance analysis and insight generation, supported by analytics teams.
• Ensure technical accuracy across tracking, tagging, attribution, and UTM structures.
• Translate data into clear, actionable recommendations for stakeholders.
• Act as the key performance contact for Occasions by Sainsbury’s within: Sainsbury’s Digital Marketing, Analytics & Data Science, Marketing Technology, Finance & Commercial teams
• Work closely with platform partners (e.g. Google, Microsoft) to identify innovation and growth opportunities.
• Communicate performance clearly and confidently, providing proactive updates rather than reactive reporting.
• Operate with a high degree of autonomy and accountability - this role is resigned for self-management.
• Proactively identify opportunities, risks, and improvements - this role is designed for close day to day management of the account.
• Be comfortable making decisions, setting direction, and moving work forward independently.
• Help shape how performance marketing is delivered for a growing proposition.

Requirements

• A few years’ hands on experience in digital performance marketing, ideally within ecommerce or retail
• Strong practical experience across:
• Google Ads
• Microsoft Ads
• SA360
• Experience managing significant budgets and delivering against performance KPIs.
• Good grasp of digital tracking and basic marketing tech concepts (tagging, UTMs, cookies, attribution).
• Confident working cross functionally in a large organisation.
• Strong communication, prioritisation, and problem solving skills.
• A proactive, self starting mindset with commercial awareness.

Preferred

• Experience working on new propositions or rebuilding accounts
• Exposure to broader performance channels
• Familiarity with automation, feed management, or large scale account tooling
• Understanding of retail calendars, policy compliance, or multi brand environments