Responsibilities

• Conduct keyword research and competitor analysis to identify growth opportunities
• Optimise page titles, meta descriptions, headers, internal linking structures and on-page content to increase rankings, engagement and revenue
• Monitor organic performance and identify opportunities for continuous improvement
• Plan, create and optimise high-quality SEO-focused content across blogs, landing pages and key website pages
• Write engaging, informative blog content that bring value to our target audiences and attract more leads while driving organic traffic
• Create, optimise and maintain website content in line with business requirements
• Conduct regular technical SEO audits across our websites
• Monitor crawlability, indexation and website health
• Identify and resolve technical SEO issues affecting performance
• Work with developers and stakeholders to implement SEO recommendations

Requirements

• 2+ years' experience in an SEO-focused role
• Proven ability to leverage network and industry connections to drive SEO through high-quality backlinks, brand coverage, and similar opportunities.
• Strong understanding of on-page, technical and local SEO
• Experience writing SEO-focused website content and blog articles
• Strong understanding of how AI is changing search and SEO
• Experience optimising content for AI search visibility and AI-generated results
• Hands-on experience using WordPress & HubSpot
• Proficiency with SEO platforms such as SEMrush and Ahrefs
• Strong analytical mindset with the ability to interpret data and turn insights into action
• Excellent attention to detail and time management skills

Preferred

• 1+ year of Email marketing experience
• Experience with Klaviyo or Hubspot Email tools
• Experience within education, training, fitness or wellness sectors
• Knowledge of CRO (Conversion Rate Optimisation)
• Experience managing multi-location SEO strategies
• Basic HTML/CSS knowledge
• Fluency in Arabic or European Languages (strongly desired, but not required)

Benefits

• Fully remote working
• Join the UK's leading fitness education provider
• Opportunity to shape and grow SEO across a high-traffic digital platform
• Work within a supportive, ambitious and fast-moving team
• Real ownership and autonomy over your work
• Ongoing opportunities for learning and career development
• Be part of a business committed to innovation and continuous improvement