CRM Manager

Coventry, UK (On-site)

Salary Not AvailableManagerFull time

Posted 2 months ago

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Job Summary

Own CRM strategy and end-to-end lifecycle orchestration, turning segmentation, messaging, and automation into measurable retention and revenue, with data-driven optimization and cross-functional alignment to inform broader digital decisions.

  • Segmentation, flows, and send frequency ownership to personalize journeys across new customer and existing lifecycle stages.
  • Data, testing, and reporting to improve deliverability, performance, and actionable insights.
  • Cross-functional collaboration with brand and commercial teams to ensure CRM informs trading decisions and aligns with broader digital initiatives.

Job Description

Own CRM strategy and end-to-end lifecycle orchestration, turning segmentation, messaging, and automation into measurable retention and revenue, with data-driven optimization and cross-functional alignment to inform broader digital decisions.

  • Segmentation, flows, and send frequency ownership to personalize journeys across new customer and existing lifecycle stages.
  • Data, testing, and reporting to improve deliverability, performance, and actionable insights.
  • Cross-functional collaboration with brand and commercial teams to ensure CRM informs trading decisions and aligns with broader digital initiatives.
BOXRAW logo

BOXRAW

Underpinned by the tenets of the boxing lifestyle - discipline, mindfulness & love - BOXRAW was founded in 2017 to represent an attitude toward life. Paying homage to boxing culture, the people and the community; we’re on a mission to demonstrate the power of boxing to the world and become a badge of pride that says ‘I'm fighting for something.’ We produce game-changing boxing equipment, training, and athleisure wear for those who fight to compete, those who fight to stay fit and those who are fighting for something. In every mind is a fighter and we accompany every boxing journey; whether it’s to grow confidence, strengthen fitness, or become a World Champion.

Founded in 2017
Coventry, England, GBR
41 employees (21 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
518.9K
Monthly Google Ads Budget
$168
Traffic Source Mix
Search
32.6%
Direct
52.2%
Referral
11.1%
Social
3.4%
Paid
0.4%

Headcount Trend

Current headcount: ~42

Marketing Team

Marketing Team Size
13 (32% of company)