Responsibilities

• Strategic Coaching & Management (Billable, 40%)
• Embedded coaching and management of 4 Senior Creative Strategists on the strategic work of their biggest accounts
• Help every Senior CS make the leap from being an exceptional creative strategist to a complete strategist - one who connects creative to offer, distribution, performance, and the wider growth ecosystem
• Coach the constraint mindset: identifying performance bottlenecks and reverse-engineering the steps required to drive meaningful change
• Coach intentionally - reverse-engineer your approach from knowing each individual. Ask what does this person need to learn next to step up strategically? before defaulting to advice
• The Strategic Voice on Growth & Performance
• Be the primary voice in the Creative Strategy department whenever questions arise that lean heavily on data, growth strategy, performance, or media buying
• Build the bridge between Creative Strategy and our Growth Strategy team - work with our Senior Growth Strategists to surface what creative needs from growth, and vice versa
• Help our strategists develop fluency in: offer, distribution, scaling logic, attribution, funnel, persona development from a growth lens, and how creative ladders into wider commercial strategy
• Risk Mitigation, Audits & Performance Constraint Identification

• Cross-department audit authority on priority accounts - when performance dips, you go deep, identify the constraint, and work with the pod to reset strategy
• Run regular creative audits across the department, surface what's working and what isn't from a performance lens, and feed insight into the wider Creative Strategy leadership team
• Departmental Training & Upskilling (Growth & Performance Focus)
• Work closely with the Creative Leads to map out the training plan for the department - which sessions, when, who delivers
• Personally lead every session focused on growth strategy, performance, media buying, offer, distribution, and constraint-based thinking
• Translate insight from our data warehouse and from the Growth Strategy team into team-wide upskilling
• The goal: every strategist in the department thinks like a strategist, not just like a creative executor

• Macro Creative Reports from the 9-Figure Data Warehouse
• Tap into our data warehouse to produce regular macro creative reports
• Surface trends, insights, and tactical plays that compound across accounts - what's working at scale, what's emerging, what's broken