Creative Content & Digital Marketing Manager at GDST (The Girls' Day School Trust) | Oxford, Oxfordshire, UK

GDST (The Girls' Day School Trust)

Creative Content & Digital Marketing Manager

Oxford, Oxfordshire, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own and evolve the School’s digital presence and marketing programs, turning strategy into engaging campaigns that recruit, inform, and strengthen community engagement.

Shape integrated campaigns across recruitment moments and open events.
Develop multimedia content that communicates the School’s ethos and distinctive educational experience.
Manage website and social channels with audience-focused, SEO-aware optimization.

Job Description

Own and evolve the School’s digital presence and marketing programs, turning strategy into engaging campaigns that recruit, inform, and strengthen community engagement.

Responsibilities
Lead development and delivery of high-quality digital content and marketing campaigns that support the School’s strategic priorities
Communicate the School’s ethos, ambition and distinctive educational experience with clarity and impact
Shape and evolve the School’s digital presence, including oversight of the website and digital channels, ensuring communications are purposeful, audience-focused and aligned with recruitment, reputation and community engagement objectives
Translate strategic priorities into compelling campaigns, content and creative outputs
Lead the planning and delivery of integrated marketing activity across key recruitment moments, including open events and admissions cycles
Develop engaging content that brings to life the achievements, experiences and aspirations of the School community
Manage and develop digital channels, delivering a structured and strategic approach to social media
Oversee the ongoing development and optimisation of the School’s website, including content, user journey and SEO
Lead the creation of high-quality visual and written content, including photography, video and editorial features
Work with colleagues across the School as well as external creative partners where appropriate

GDST (The Girls' Day School Trust)

A family of 25 girls’ schools, including 23 independent schools and two academies, across England and Wales.We have over 4,000 staff, over 19,000 students between the ages of three and 18, and an alumnae network of over 100,000 - the largest of its kind in the UK. As a charity that owns and runs a network of girls' schools in England and Wales, it reinvests all its income in its schools. Founded in 1872, the GDST has a long history of pioneering innovation in the education of girls, and is the largest single educator of girls in the UK (and the UK’s largest educational charity).GDST schools and academies:● The Belvedere Academy, Liverpool● Birkenhead High School Academy● Blackheath High School● Brighton Girls● Bromley High School● Croydon High School● Howell’s School, Llandaff, Cardiff● Kensington Prep School● Newcastle High School for Girls● Northampton High School● Northwood College for Girls● Norwich High School for Girls● Notting Hill & Ealing High School● Nottingham Girls’ High School● Oxford High School● Portsmouth High School● Putney High School● Redmaids' High School, Bristol● Royal High School, Bath● Sheffield Girls'● Shrewsbury High School● South Hampstead High School● Streatham & Clapham High School● Sutton High School● Sydenham High School● Wimbledon High School

London, England, GBR

536 employees (11 in marketing)

www.gdst.net