Country Marketing Lead - UK

London, UK (On-site)

£50K/yr – £70K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own UK brand building and multi-channel campaigns with data-driven dashboards to lift the main UK metrics; lead a small marketing team and coordinate with creative, data science, and product marketing to deliver brand-forward content.

  • Own UK brand strategy and cross-functional delivery across creative, performance, and content.
  • Manage budget, output quality, and content plan to hit UK KPIs with data-backed reporting.
  • Collaborate with data science and product marketing to align on progress against business objectives.

Job Description

Responsibilities

  • Oversee all UK marketing operations and campaigns.
  • Lead the brand and marketing efforts for the whole of the UK.
  • Manage a team of two marketing specialists in your direct line.
  • Collaborate with your UK creative and performance marketing resources.
  • Cost control and budget management.
  • Drive quality and frequency of brand and creative output.
  • Measure and report on performance of brand activities.
  • Keep up to date on your country dashboards and flag and issues alerted by the data.
  • Build the content strategy and content plan for the UK.
  • Forward planning of UK marketing events and campaigns.

Requirements

  • 5+ years of consumer brand marketing experience, a big plus if that experience is within a consumer app or tech startup.
  • A proven track record as a marketing leader with direct experience leading accountable multi-channel marketing campaigns in the UK.
  • A highly creative professional, able to create impactful, brand-forward content across all content types and social platforms.
  • A strong grasp of data, tracking and analytics, with an ability to measure all marketing effort and spend accordingly.
  • Thrives in a fast paced environment and has the ability to work to tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives.
  • Strong attention to detail and organisational skills with excellent communication, management and interpersonal skills
  • A solid understanding of the Muslim culture and how to position Muzz as a leading brand amongst younger UK Muslims.

Benefits

  • A great product - We’re the leading app in this space with over 15 million members worldwide and counting!
  • Level up quickly - Work with talented, generous people on the kinds of challenges you’ll be proud to share.
  • A diverse team - We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!
  • Meaningful equity - We’re all working together to succeed and everyone on the team gets a slice of the pie.
  • A hackathon every quarter - We value curiosity and building something wacky (but useful!). Every quarter we organise into random teams and together we build, code, and prototype. Prizes and dinner complete the day!
  • International travel - We fly the whole team to somewhere amazing twice a year to connect and have fun.
  • Regular socials - Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?
  • Generous Holiday / PTO - All full-time members get at least 33 days of holiday, regardless of where they live.
Muzz logo

Muzz

3.4 Glassdoor

Muzz - the worlds biggest and best Muslim marriage app. Over 10 Million members worldwide, over 500,000 successes. Raised a total of $9M and backed by Silicon Valley based Y Combinator.Where Muslims meet.

Founded in 2015
London, England, GBR
169 employees (69 in marketing)
66% recommend to a friend

Traffic Signals

Monthly Visitors
532.5K
Traffic Source Mix
Search
54.2%
Direct
36.8%
Referral
5.4%
Social
2.5%
Paid
0.8%

Headcount Trend

Current headcount: ~172

Marketing Team

Marketing Team Size
54 (32% of company)

Funding

Total Funding
$10.9M
Last Raise
$7M
Series A, 2 years ago

Funding History

  • Jan 2024
    Series A
  • Jul 2019
    Series A • $7M
  • Dec 2017
    Seed • $2M

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