Content Strategist

London, UK (Unknown)

Salary Not AvailableMid Level

Posted 11 days ago

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Job Summary

Own and codify Bloomberg's content strategy for priority areas while aligning with product, newsroom and data teams to turn strategic questions into actionable steps.

  • Define AI-ready content frameworks and event experiences for breaking news
  • Build sourcing, governance and credibility models for expert voices
  • Leverage audience insights and analytics to identify content gaps and drive impact

Job Description

Responsibilities

  • Develop clear, evidence-based content strategies for priority areas of Bloomberg’s news offering
  • Help prepare Bloomberg’s content for agentic AI workflows, where systems proactively surface, contextualize and help clients act on information
  • Translate broad strategic questions into practical recommendations for content, product, persona, sourcing, metadata and measurement
  • Work closely with product partners on real-time news, breaking news, alerting and monitoring experiences
  • Help define how breaking news should evolve from a headline stream into a more structured, connected and machine-readable event experience
  • Clarify what content needs to exist, how it should be structured, and what metadata or classification is required for AI systems to retrieve and interpret it accurately
  • Develop frameworks for identifying, evaluating and sourcing influential expert voices, including independent analysts, specialist commentators and other market-relevant perspectives
  • Help define source selection criteria, credibility signals and governance models for externally sourced expert content
  • Use audience insights, usage data, client feedback, competitive analysis and editorial judgment to identify content gaps and opportunities
  • Create concise strategy documents, recommendations, frameworks and briefing materials for senior stakeholders

Requirements

  • Experience in content strategy, news strategy, editorial strategy, product strategy, audience strategy or a related field
  • 5+ years of experience in news, financial information, social media, product, research, strategy or another fast-moving content environment
  • Strong understanding of how professional audiences use news, commentary, analysis and market information to make decisions
  • Strong interest in how AI is changing the way clients discover, consume and act on news and information
  • Ability to turn complex content and product questions into clear strategic frameworks
  • Strong written communication skills, with the ability to produce crisp, structured documents for senior stakeholders
  • Strong analytical judgment, including comfort working with both quantitative data and qualitative evidence
  • Ability to work across editorial, product, data, technology and commercial teams
  • Comfort operating in ambiguous areas where the answer is not yet obvious and the work requires discovery, synthesis and judgment
  • Strong organizational skills and ability to move several strategic workstreams forward at once

Preferred

  • Experience working in or closely with a newsroom
  • Familiarity with financial markets, business news or professional information products
  • Experience developing strategy for content products, news workflows, content classification, metadata, discovery or user engagement
  • Understanding of real-time news workflows, including alerting, monitoring, breaking news, escalation and follow-up
  • Familiarity with AI-mediated search, retrieval, summarization or answer experiences
  • Experience thinking about how unstructured content can be made more structured, discoverable and reusable
  • Understanding of how client segments differ in their news needs, from real-time decision makers to deep research users
  • Experience using audience data, product analytics or client research to shape recommendations
  • Ability to balance editorial judgment, client utility, product feasibility and commercial impact
  • A collaborative mindset and ability to influence without direct authority
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Bloomberg

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
578