Responsibilities

• Build and execute fully integrated digital campaigns and develop propositions that engage clients and prospects.
• Develop engaging content across funnel including landing pages, social posts, emails, deal announcements, case studies, guides, handbooks, reports and video scripts.
• Collaborate with Digital Marketing to create high performing landing pages and CTAs for best-in-class client experience.
• Translate key issues with Practice Groups and Knowledge Lawyers into campaign opportunities.
• Support the sales team with campaign setup and execution, including handling inbound enquiries and HubSpot reporting.
• Report on content and campaigns.
• Deliver MDR ONE campaigns including articles, event takeaways, SEO updates and running the MDR ONE LinkedIn account.
• Contribute to pitch library content and keep materials current.
• Create and update firmwide marketing and pitching materials.
• Coordinate updates to shared content and maintain consistency with BD and Practice Groups.

Requirements

• Content creation expertise across multiple channels (writing experience is a must, design and video experience is a bonus)
• Some experience of pitching, marketing, CRM or sales would be beneficial
• Strong proficiency in technology, with the ability to use and experiment with AI to improve efficiency, solve problems creatively, and identify new ways of delivering high-quality work.
• Facility for digital platforms, ideally CRM systems like HubSpot or equivalent would be helpful.
• Working with multiple stakeholders, building trust and good relationships.
• Highly conscientious and organized; able to work independently, as well as in a team
• Positive problem solver who looks for ways to get things done

Preferred

• design and video experience is a bonus
• Strong collaboration and relationship-building skills would be beneficial to working with multiple stakeholders
• Ambitious to deliver world-class outputs and with the desire to improve