Responsibilities

• Strong Content Creation: Write engaging, accurate, and compelling copy for newsletters, social media, website content, and marketing materials—without relying solely on AI.
• Marketing Strategy & Planning: Contribute to the marketing strategy defining the overall direction and develop the plan to deliver. Must be able to assess performance metrics and adjust strategies as needed to optimise results.
• Drive organic traffic growth and improve search engine rankings through effective on-page and off-page optimisation
• Market & Trend Awareness: Stay up to date with the jewellery market, industry trends, and competitor activity to help shape content and marketing strategies.
• Customer Understanding: Register and analyse new customers to refine marketing efforts and measure impact.
• Social Media Management: Write, plan, schedule, and post organic content across platforms while managing engagement and interactions. Paid social advertising is not a major focus—this can be outsourced if needed.
• Outreach & Engagement: Manage customer communication across all channels.
• Email Marketing & Content Creation: Write copy, build, and send email campaigns using MailChimp and the website platform, ensuring alignment with brand messaging and marketing goals.
• Visual Content Creation: Work with the in-house photographer to create engaging visual content. While this is not a design role, the candidate will need to create static and video posts using tools like Canva.
• Website updates: Ensure the website is regularly updated with the latest products and imagery, keeping the content fresh and aligned with current offerings.

Requirements

• 3-5 years of experience in marketing (B2B experience essential).
• A natural ability to write clearly, engagingly, and accurately— this is essential.
• A strong commercial mindset - understanding what drives sales and engagement.
• A genuine interest in jewellery and an understanding of how to communicate effectively with business customers .
• A proactive, hands-on approach - you’ll need to be able to contribute to strategy development and execute it.
• Experience with social media management, content creation, and analytics .
• Strong ideas and creativity , with basic design and editing skills (Canva or similar) to create marketing assets.
• The ability to identify gaps in expertise and manage outsourced work or seek training where needed.

Benefits

• Discretionary bonus
• Voucher scheme
• Staff discount
• Employee Assistance Programme
• Company events
• Parking on site
• Holidays: 25 days