Commercial Media Manager at City Football Group | Manchester, UK

City Football Group

Commercial Media Manager

Manchester, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive end-to-end digital campaigns across owned and paid channels, aligning partnerships, marketing and content teams to deliver globally impactful programs and unlock new revenue streams.

Own cross-functional campaign planning, execution, and measurement to maximize audience engagement and business value.
Inform partnership pitches and sales conversations with media expertise and data-driven insights to surface monetisation opportunities.

Job Description

Responsibilities

Lead the planning and delivery of high-profile digital campaigns across Manchester City owned channels and paid media platforms.
Work closely with commercial partners to develop creative and measurable campaigns that engage audiences globally and deliver value for both the brand and the business.
Collaborate with teams across partnerships, marketing, retail, legal and content production to bring campaigns to life and identify new opportunities for audience growth and monetisation.
Contribute digital insight, campaign thinking and media expertise to partnership proposals and sales conversations to support wider commercial activity.
Help shape new revenue opportunities across content, publishing and paid media activity.
Contribute to a collaborative and creative team culture, supporting innovation and continuous improvement across the department.

Requirements

Experience planning and delivering digital media campaigns across paid and owned channels
Working knowledge of branded content
Strong understanding of media planning, paid advertising and audience engagement strategies
Ability to build positive relationships with partners, stakeholders and cross-functional teams
Confidence presenting ideas, campaign plans and performance insights to a range of audiences
Commercial awareness with the ability to identify opportunities that support business growth
Interest in digital innovation, content trends and the evolving sports and entertainment landscape

Benefits

Working at City Football Group means being supported to do your best, with the flexibility and encouragement to look after your wellbeing.
We are committed to helping our people learn, grow and thrive in a culture built on collaboration, openness and hard work.
You will also have access to a Health Cash Plan, Employee Assistance Programme with 24/7 GP support, and a company pension and life assurance.
You can enjoy a range of additional benefits, including cycle to work, Give As You Earn, discounted match tickets, savings in the City Store, a free City+ subscription, stadium tour discounts, and wider retail and lifestyle offers.

City Football Group

3.8 Glassdoor

City Football Group (CFG) is the world's leading private owner and operator of football clubs – with 12 football clubs across five continents within the CFG family. Established in May 2013, the CFG approach ensures that every club remains authentic to its fans and community, plays entertaining football and benefits from being part of a global organisation that applies the world's best expertise on and off the pitch. CFG pioneers and delivers a consistent underlying approach to talent development, fan experiences, sports entertainment, commercial opportunities and community impact. Over 400 partner organisations are central to the CFG model and a commitment to positively shaping the future of football. More than one billion followers worldwide support and connect with their CFG clubs. CFG clubs include Manchester City FC, New York City FC, Melbourne City FC, Yokohama F. Marinos, Montevideo City Torque, Shenzhen Peng City FC, Lommel SK, ESTAC, Palermo FC, Bahia, and partner club Bolívar. Starting from 1 July 2024 – 30 June 2025, CFG’s shareholding in Girona FC has been put into an independent blind trust to ensure compliance with UEFA rules and regulations.CFG is majority owned by Newton Investment and Development LLC, wholly owned by His Highness Sheikh Mansour Bin Zayed, with a significant minority shareholding held by US-based global technology investment firm, Silver Lake (nearly 17%).

Founded in 2013

Manchester, England, GBR

573 employees (84 in marketing)

www.cityfootballgroup.com

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