Channel Marketing Manager

Swansea, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own the local venue growth engine by building strategic local networks, driving influencer partnerships and events, and delivering an activation plan that turns footfall into bookings while staying on brand.

  • Local Networks: Build meaningful relationships with local businesses, clubs, social groups and University societies to drive popularity and increased footfall.
  • Influencer & Events: Connect with local and national influencers to drive social media buzz around the venue and its offerings.
  • Activation & Campaigns: Develop and execute a bold venue activation plan and organic social campaigns that get the venue noticed and keep it buzzing.

Job Description

Own the local venue growth engine by building strategic local networks, driving influencer partnerships and events, and delivering an activation plan that turns footfall into bookings while staying on brand.

  • Local Networks: Build meaningful relationships with local businesses, clubs, social groups and University societies to drive popularity and increased footfall.
  • Influencer & Events: Connect with local and national influencers to drive social media buzz around the venue and its offerings.
  • Activation & Campaigns: Develop and execute a bold venue activation plan and organic social campaigns that get the venue noticed and keep it buzzing.
  • Delivery Strategy: Lead the sales & network growth strategy for the venue to ensure alignment with the Bonnie Rogues brand.
  • Promo Team Leadership: Manage and inspire the promotional team to stay on-brand, engaged, and delivering great guest experiences.
  • Email Marketing: Deliver killer email campaigns that connect with the audience to drive footfall growth.
  • Sales Growth: Ensure the venue meets and exceeds sales and pre-booked events goals in collaboration with the corporate Sales Manager.
  • Organic Social Leadership: Manage organic social channels with brand-aligned creativity and strategy, tracking performance to stay fresh.
  • Marketing Systems: Ensure marketing systems are set up, run smoothly, and optimized for performance.
  • Brand Representation: Ensure all initiatives align with the Bonnie Rogues brand identity across campaigns and guest experiences.