Responsibilities

• Development, execution and project management of digital-first, multi-channel marketing strategies across paid media, owned channels and earned channels as applicable
• Ensure consistent messaging, brand alignment and audience targeting across all campaign touchpoints
• Tracking, measuring and reporting results from campaigns, events and projects
• Collaboration with production team to ensure marketing materials have informative, motivating content that resonates with the foreign buyer audience
• Detailed project management and organisation to ensure work is done on time and with a high degree of quality
• Manage campaign calendars, budgets, and timelines to ensure on-time, on-budget delivery
• Maintain campaign documentation, best practices, and repeatable processes
• Identify opportunities to automate, streamline, or scale campaign execution

Requirements

• 4-year college degree with emphasis in Marketing
• 3+ years’ experience successfully implementing multi-channel marketing strategies
• Working knowledge of basic digital marketing tactics including SEM, PPC and social media advertising
• Experience with Salesforce products, including Marketing Cloud
• Proficient use of Microsoft Office tools
• Automotive industry experience a plus
• Ability to work well in a collaborative, team environment
• Ability to self-manage, multi-task and manage a large volume of work
• Potential for occasional travel

Benefits

• Monday–Friday, 40 hour week
• Ongoing training and professional development
• Free onsite parking
• Telus Health support
• One paid volunteering day per year
• Pension plan with 3.5% employer contribution