Brand Marketing and Thought leadership
Glasgow, UK (Hybrid)
Posted 1 day ago
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Job Summary
Own and translate the IOH brand strategy into practical marketing plans and campaigns, creating audience-focused content and credible narratives across events, digital channels, and assets.
- Plan integrated campaigns across events, email, social, and digital channels
- Collaborate with subject matter experts, commercial teams, and agencies to turn insights into engaging stories
Job Description
Responsibilities
- Support the activation of the IOH brand strategy and Return on Care thought leadership platform, helping translate priorities into clear marketing plans and campaign messaging.
- Develop audience-specific content, narratives, and materials that connect IOH priorities to market trends, client challenges, and external conversations.
- Partner with subject matter experts, commercial teams, internal stakeholders, and agency partners to turn insights into clear, credible, and engaging stories.
- Shape messaging, themes, agendas, and external speaker engagement for flagship events, including the Client Health Summit and major industry events.
- Deliver consistent storytelling across event materials, presentations, emails, web content, social posts, and other campaign assets.
- Plan and execute integrated campaigns across events, email, social, and digital channels, with ownership for timely delivery and quality.
- Monitor campaign performance, identify opportunities to improve impact, and support alignment with IH Brand, Thought Leadership, and Customer Engagement teams.
Requirements
- Experience in marketing communications, brand, campaign, or related marketing roles.
- Strong writing, messaging, and content development skills.
- The ability to turn strategic priorities into practical campaign plans, messaging, and assets.
- Experience working with cross-functional stakeholders and external agencies.
- Strong project management and prioritisation skills, including the ability to manage competing priorities and see work through to completion.
- Confidence working in an environment where priorities may change and time-sensitive work needs a clear, responsive approach.
Preferred
- Understanding of B2B marketing, healthcare, financial services, or international business.
- Experience supporting thought leadership activity or executive content.
- Experience supporting flagship events or major industry events.
- Familiarity with campaigns for International Organisations or complex global audiences.
Benefits
- You’ll receive a competitive salary and benefits package.
- You’ll work in a multicultural and hybrid working environment.
- You’ll have access to Private Medical Insurance and Employee Wellbeing Benefits.
- You’ll be supported through an Educational Development Program that helps you continue learning and growing.
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
