Brand & Marketing Senior Manager

UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own Turnberry’s luxury brand and orchestrate multi-channel campaigns across Rooms, Golf, Spa, F&B, and events to drive revenue while guarding the brand’s tone, identity, and storytelling.

  • Own brand positioning, voice, and visual identity across all channels.
  • Translate strategy into integrated annual plans for Rooms, Golf, Spa, F&B, and events with revenue goals.
  • Lead a high-performing marketing team, manage the budget, and report on campaign performance and brand health.

Job Description

Responsibilities

  • Own and champion the Trump Turnberry brand, ensuring consistent positioning, tone of voice and visual identity across all channels.
  • In conjunction with the Director of Sales & Marketing (DOSM) define the strategic direction of the Resort marketing and communications in line with achieving revenues within each revenue stream of the resort (Rooms, F&B, Spa, Golf and Lands of Turnberry).
  • Develop and execute integrated annual marketing plans covering: Rooms & suites, Championship golf & memberships, Spa & Wellness, Food & beverage outlets and Events, weddings, and resort experiences
  • Direct high-quality content creation, including photography, video, editorial, and storytelling that reflects Turnberry’s global status.
  • Lead, inspire and develop a high-performing marketing team.
  • Own the marketing budget, ensuring effective allocation and strong ROI.
  • Track and report on campaign performance, brand health metrics, digital engagement and market impact.

Requirements

  • Must be eligible to live and work within the UK
  • Excellent written and spoken communication is essential
  • Proven senior marketing leadership experience within luxury hospitality, resorts, golf, or premium lifestyle brands
  • Strong brand strategy and storytelling capability with a refined understanding of luxury audiences
  • Deep experience across digital marketing, content, PR, and integrated campaigns
  • Commercially minded, with the ability to align brand activity to revenue and demand objectives
  • Confident senior stakeholder manager, comfortable operating at GM, regional, and corporate level
  • Strong people leader with experience building and managing high-performing teams

Benefits

  • Access to a meal on duty in the staff canteen.
  • Turnberry Friends & Family Rooms Programme - discounted room rates at Trump Turnberry, available to you and your family.
  • Discounts available at the Food & Beverage outlets and the Golf Professional Shop.
  • Resort Facilities – use of the Spa, Gym and Golf facilities. (subject to some restrictions).
  • Trump Hotels Associate and Friends & Family Rates - discounted room rates at all Trump Properties.
  • Uniforms - a uniform will be provided, and items will be laundered at the Company's expense.
  • Employee Assistance Programme – offering a range of Employee Assistance Help Lines.
  • Ongoing training and development, first-class hospitality training & Apprenticeship programmes are available.
Trump Turnberry logo

Trump Turnberry

TRUMP TURNBERRY, A TRULY UNIQUE DESTINATIONFrom your very first visit, you will notice there is something distinctive about Trump Turnberry Resort. An iconic landmark on the spectacular Ayrshire coastline, Turnberry is the world’s original golf resort with over a century of hospitality and tradition. It is a place where championship golf, award winning cuisine, family adventures and a relaxing spa await your discovery.Trump Turnberry, offers a sparkling selection of accommodation, including Family Rooms and exceptional Suites - overlooking the famous links golf courses and the sea beyond. Discover the perfect blend of Scottish hospitality and timeless design of our Deluxe Ocean View Rooms.

Founded in 1906
Turnberry, Scotland, GBR
258 employees (4 in marketing)

Traffic Signals

Monthly Visitors
162.7K
Monthly Google Ads Budget
$5.4K
Traffic Source Mix
Search
60.5%
Direct
20.9%
Referral
15.8%
Paid
1.4%

Headcount Trend

Current headcount: ~258

Marketing Team

Marketing Team Size
4 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

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