Brand Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelContract

Posted 1 month ago

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Job Summary

Own the end-to-end brand and campaign rhythm for OB, turning strategy into breakthrough moments that resonate across channels, while guarding the distinct voice and values that drive emotional connection with our community.

  • Brand stewardship: translate strategy into seasonal omnichannel plans and moments that feel authentic to OB
  • Campaign leadership: shape big ideas from concept through execution with creative impact and commercial relevance
  • Content and channel leadership: oversee insight-led content and the Organic Social function to maximize engagement

Job Description

Responsibilities

  • Own and shape the seasonal OB omnichannel marketing plan, ensuring every campaign or piece of content ladders back to a clear brand narrative and point of view
  • Lead the development of big campaign ideas, from initial concept through to execution, ensuring they are creatively strong, culturally relevant and commercially impactful
  • Translate brand strategy into brand moments that inspire customers, build emotional connection and drive engagement across all channels
  • Champion bold, fresh thinking, constantly pushing creative boundaries while staying true to the OB brand
  • Act as a true brand guardian, evolving how OB shows up while protecting its distinct voice, tone and identity
  • Oversee the creation of compelling, insight-led content that cuts through and resonates with our community
  • Lead and elevate the Organic Social function, ensuring best-in-class creative output, channel strategy and performance
  • Ensure all marketing output reflects OB’s values, including sustainability and ethical practice, in an authentic and considered way
  • Own the end-to-end delivery of campaigns across all channels, ensuring high standards, consistency and attention to detail
  • Balance creativity with rigour — delivering campaigns on time, on budget and with clear objectives

Requirements

  • A proven track record of creating and delivering standout, integrated campaigns for a lifestyle or consumer brand
  • Strong brand instinct and creative eye, you know what great looks like and how to achieve it
  • Experience leading campaign development from concept through to execution, with a passion for storytelling and ideas
  • A deep understanding of customer, culture and content and how these come together to build brand relevance
  • Strong organisational and project management skills, with the ability to bring structure to creative processes
  • A collaborative mindset, with the confidence to influence, challenge and inspire stakeholders at all levels
  • Experience leading Organic Social, with a clear point of view on content, creative direction and channel strategy
  • Proven experience managing and developing a team
  • Experience managing a budget and proving ROI

Benefits

  • Generous employee discount up to 50% off all OB products
  • Free access to our 24 hour employee assistance programme with Optima Health – offering financial, emotional and vocational support
  • Flexible holiday – 33 days (including bank holidays) – increasing to 35 days with length of service
  • Annual discretionary profit related bonus scheme
  • Free membership for our Westfield Health Cash Plan or Private Medical
  • Auto-enrolment into our pension plan
  • Free access to our onsite gym
  • Cycle to work scheme
  • Refer a Friend incentive
  • Quarterly free lunch
Oliver Bonas logo

Oliver Bonas

3.8 Glassdoor

Our story starts with our founder, Olly. His creative upbringing, culturally influenced by the many countries he lived in, instilled a love of design and an exploratory spirit from an early age. At university whilst studying Anthropology, Olly began to bring back gifts for friends from his travels abroad. He turned this into a small business and in 1993 the first store opened in London, repainted by his friends with Olly behind a second-hand till.Three decades on, we now have over 85 stores and have evolved from curating others’ designs to creating our own. At Oliver Bonas (OB), our values of Work Hard, Play Hard & Be Kind are integral to everything we do. Collaboration, imagination, curiosity, and teamwork are key to our success, and everyone has their part to play in making OB a special place to work. Having fun is key, and a playful and positive approach creates an optimistic environment. We don’t take ourselves too seriously, but we are serious about what we do. Our team knows their stuff. They’re confident and creative and unafraid to challenge convention to find solutions, taking accountability for their actions, but always with kindness and humility. Our promise is to do our bit to make living a joyful experience and give cause for optimism. This promise is central to our work in equality, diversity and inclusion (EDI). To bring joy to others, we must first ensure everyone at OB feels valued, included and most importantly, can be themselves at work. At company level, we have set out our approach to EDI with our Leadership team, who are committed to leading on all our initiatives and conveying that message across the business. We empower our managers to promote a sense of belonging within their teams. We also expect everyone at OB to value and look out for each other by always being considerate and mindful of others. To read more about commitments head over to our EDI page on our website https://www.oliverbonas.com/meet-the-team/diversity

Founded in 1993
Chessington, England, GBR
1K employees (125 in marketing)
72% recommend to a friend
88% CEO approval

Recent Ads

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$1.4K
Traffic Source Mix
Search
50.6%
Direct
42.1%
Referral
4.4%
Social
1.9%
Paid
0.9%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
71 (7% of company)

Recent News