Brand Manager

London, UK (Hybrid)

£45K/yr – £50K/yrMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own UK brand strategy and cross-channel execution to turn a niche offline brand into a household name while bridging Masterbrand and D2C for growth across online and physical retail.

  • Brand ownership: drive end-to-end campaigns, packaging, and online presence with omnichannel consistency.
  • Agency and budget: manage creative partners and Masterbrand budget with measurable online performance.
  • Digital vision: craft a long-term UK digital plan and execute it across B2C and D2C to lift awareness and advocacy.

Job Description

Responsibilities
  • Lead strategy and execution across packaging, campaigns, communications and online to own the UK brand presence.
  • Ensure channel consistency, monitor brand performance and drive improvements.
  • Lead the UK brand evolution from niche offline to household name for current and next-gen pet parents.
  • Bridge Masterbrand and D2C to power sales growth across D2C, e-commerce and future online channels.
  • Craft a long-term UK digital vision and execute it across B2C and D2C for a unified brand experience.
  • Brand execution lead in Digital: evolve Masterbrand visuals and measure new campaigns across channels.
  • Brand execution lead in Packaging: rollout Masterbrand visuals on a subset of products with design and delivery ownership.
  • Content & social: manage social agency, maintain the social calendar and translate nutrition science into assets.
  • Creative Agency Management: lead agencies to deliver high-impact work on budget and on time.
  • Budget Accountability and Analytics: own Masterbrand budget and the digital dashboard for online performance insights.
Natures Menu logo

Natures Menu

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
670