Responsibilities

• Own the development and execution of the Just Bee brand across all consumer touchpoints.
• Own the annual marketing campaign calendar
• Develop integrated campaigns across owned, earned and paid media in collaboration with the performance marketing and ecommerce teams.
• Work with internal teams, agencies and freelancers to deliver campaigns on time and on brand
• Measure campaign performance and optimise activity using insights and data
• Manage brand assets, creative approvals and content rollout across all channels
• Monitor brand awareness, brand health and NPS performance
• Maintain alignment across retail, D2C and third-party ecommerce channels
• Lead launch plans, messaging and activation for new products
• Coordinate launch activity across retail, ecommerce, social, PR and influencer channels

Requirements

• 5+ years in Brand Marketing or Brand Management roles
• Curious and consumer focused with a collaborative approach.
• Experience building consumer brands, ideally within FMCG, wellness, food or beauty
• Strong understanding of brand strategy and campaign execution
• Excellent project management and organisational skills
• Strong creative judgement and attention to detail
• Strong analytical capability with the ability to turn insight into action
• Experience working with agencies, freelancers and cross-functional teams
• Commercial mindset with strong ownership mentality

Benefits

• 26 Days Holiday (Plus Bank Holidays)