Responsibilities

• As an Assistant Brand Manager, you will be responsible for helping to manage our much-loved Local Brands; Shreddies and Shredded Wheat. You will be expected to help define the brand strategy and build long-term plans to achieve our ambitions aligned with the wider business vision; gaining exposure to all elements of the marketing mix and more. The key responsibilities of this role include:
• Successful development and execution of brand plans, working with the Marketing Manager across our local brands, Shreddies & Shredded Wheat, including leadership of specific initiatives to achieve objectives. In addition, there is also the potential to lead on a smaller brand.
• Using insights and data to uncover key areas of opportunity for your portfolio
• Ensuring digital, social and eCommerce are embedded in brand/communication plans
• Working collaboratively with internal stakeholders both Locally and Regionally, to manage all subjects related to the brand. Including Brand Teams, Consumer Insights, R&D, Commercial, CDT (Commercial Development Team), Finance, Supply/Demand Planning.
• Working with external agencies where required, on elements such as media planning, creative, consumer promotions and PR.
• Playing an active role in the UK brand marketing team to drive synergies across the teams
• Evaluating the effectiveness of marketing programmes adjusting plans in line with learnings.
• Budget ownership and management ensuring most effective use of spend and attention to eliminating waste.
• Managing packaging artwork changes and communication.

Requirements

• To be successful in this role you will already have some fantastic marketing experience under your belt, and you will already be working in a Brand Manager or Assistant Brand Manager role. You will be passionate, tenacious; results focused and enjoy working in a highly energetic environment. Acting as an ambassador for the brands, you will have strong project management and analytical skills. You will need to be highly organised, detailed, conscientious and a team player. Pro-activity and enthusiasm are essential elements for this role.
• You’ll also:
• - Have the ability to influence at senior levels both internally and externally.
• - Demonstrate strong presentation skills, targeting a wide audience from customers to internal stakeholders.
• - Be able to run sizable, complex projects and work streams from concept to delivery.
• - Have prior knowledge of running multi-pronged communications programmes.
• - Be able to demonstrate your experience of leading new product launches.
• - Experience / track record in using data to evaluate the performance of your brand.

Benefits

• Potential, discretionary annual bonus
• Generous pension scheme – up to 12% contribution from Nestle
• 12 flexible days on top of 25-day holiday entitlement
• 2 paid volunteering days
• A focus on personal development and growth