Brand Design Manager

Accrington, Blackburn with Darwen, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own multi-brand design system work for home and lifestyle retail, turning trend intel into contemporary visuals across packaging, print, digital, and campaigns.

  • Brand governance: establish and maintain logos, typography, color palettes, and layout systems across four brands with production-ready artwork.
  • Asset production: collaborate with product, marketing, and suppliers to deliver on-brand visuals and campaigns across channels.
  • Trend-to-concept: translate customer insights into relevant design concepts that stay current in home and lifestyle.

Job Description

Responsibilities

  • Ensuring design consistency across Bensons, eveSleep, Staples & Co, Simply and Slumberland
  • Developing visual identity across all touchpoints - print, in store and digital
  • Building/developing the guidelines for all four brands, from logos, typography, and colour palettes to guidelines and layout systems.
  • Ensuring best practice is used across all touchpoints
  • Produce and supply assets across all media and communication platforms
  • Work with product and marketing teams to ensure brand reinforcement
  • Manage multiple projects simultaneously, ensuring deadlines are met
  • Maintain an understanding of competitor branding and design trends within the home and lifestyle sectors.
  • Contribute to brand development projects such as visual refreshes, redesigns, or new brand launches.
  • Collaborate with suppliers and printers to ensure final artwork meets production standards and sustainability requirements.

Requirements

  • Degree (or equivalent experience) in Graphic Design, Visual Communication.
  • Proven experience in a graphic design role — ideally within retail or consumer brands.
  • A strong portfolio demonstrating excellent brand identity.
  • Proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and confident creating production-ready artwork.
  • Exceptional attention to detail, typography, and layout.
  • Understanding of packaging processes, print finishes, and sustainable materials.
  • A collaborative team player who can also take ownership of projects and drive them forward.
  • Passionate about design, interiors, and creating engaging, customer-focused brand experiences.

Benefits

  • Competitive salary with performance-related bonus potential
  • Supportive and inclusive team culture with clear development pathways
  • Access to learning and management training to support career progression
  • Generous colleague discount and wellbeing benefits
  • Pension scheme and life assurance contributions
Bensons for Beds logo

Bensons for Beds

3.6 Glassdoor

No one size fits all when it comes to finding the perfect sleep experience for customers and that’s why at Bensons for Beds we put Sleep WellnessTM at the heart of everything we do. With nearly 70 years of retail and 100 years of manufacturing experience in sourcing the best quality beds, frames and mattresses, at Bensons we understand how to design the perfect, tailored sleep experience. We have 190+ locations and employ c 1800 colleagues. Under new ownership of Alteri Investors we have an ambitious 3 year plan to grow the business further and achieve our mission of becoming the market leading bed retailer with a strong omnichannel presence.Our business is made up of 4 main areas. Our retail stores provide nationwide coverage, our very own manufacturing site in Cambridgeshire make our quality products, and our Logistics team who store and deliver those products right to our customers’ homes. These operational business areas are all supported by our team of professionals and specialists across a wide range of support functions, ensuring our business is in great shape to serve our customers.Sleep is an essential part of everyone’s day, which is why every customer visiting a Bensons store is offered a complimentary sleepPROTM assessment, allowing them to choose a comfort level that is right for them. Mattresses are rated one to five in terms of firmness, with five being the most firm. sleepPRO’s unique technology helps to match customers with their ideal mattress, so they get a perfect night’s sleep, every night.What’s more, Bensons has a highly skilled buying team that try, test and source the very best beds, mattresses, headboards, pillows, accessories and bedroom furniture for its customers. Our collection of products includes brands such as Slumberland, Sensaform, iGel, Staples, Silentnight and Sealy.We are also fully committed to our sustainability journey, being kinder to the environment with every new product from product materials to production.

Founded in 1950
Accrington, England, GBR
989 employees (23 in marketing)
65% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
920.1K
Monthly Google Ads Budget
$7.1K
Traffic Source Mix
Search
66.4%
Direct
26.3%
Referral
4.6%
Social
1.4%
Paid
1.2%

Headcount Trend

Current headcount: ~991

Marketing Team

Marketing Team Size
23 (2% of company)

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Aug 2022
    Private Equity

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