AdTech & Programmatic Lead (Berlin, or remote - London, Prague, Barcelona) at Omio | London, UK

Omio

AdTech & Programmatic Lead (Berlin, or remote - London, Prague, Barcelona)

London, UK (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own programmatic monetization and ad operations for a travel platform, driving value from demand partnerships, header bidding, price floors, and end-to-end revenue optimization across SSPs and DSPs.

Own end-to-end programmatic pipeline and partner governance, from initial conversations to integration and ongoing optimization.
Lead header bidding strategy and price floor testing to maximize revenue while maintaining fill and data signal quality.

Job Description

Evaluate and qualify demand partners — assess the uniqueness of their demand, scrutinise their tech stack and data signals, and make recommendations on whom to contract and on what terms.
Own the end-to-end programmatic deal pipeline — from initial partner conversations through contract, technical integration, and ongoing optimisation.
Lead header bidding strategy — determine the right wrapper solution for Rome2Rio’s needs, manage Prebid.js configuration, and evaluate competing HB partners on technical merit and yield.
Design and run price floor testing — set, iterate, and analyse floor strategies across open auction and PMP channels to maximise net revenue without sacrificing fill.
Manage SSP and DSP relationships — hold partners accountable to performance, push back on black-box reporting, and ensure Rome2Rio is getting fair value from each integration.
Work directly with HTML/JS ad templates — modifying, debugging, and extending ad unit implementations to ensure creative renders correctly across placements and devices.
Own the ad tag layer — audit and adjust ad calls, diagnose low viewability issues at the slot level, and recommend implementation changes to improve performance (e.g. lazy loading, slot positioning, refresh logic).
Manage GAM configuration end-to-end — line item architecture, key-value targeting, creative trafficking, and ad unit hierarchy — with a view to scalability, not just execution.
Lead QA on ad delivery — validate that demand partners are rendering as expected, troubleshoot creative discrepancies, and own the relationship between implementation and revenue outcome.
Yield & Revenue Operations — Monitor and analyse auction dynamics across demand partners — identifying inefficiencies, cannibalism, and opportunities to improve overall yield.

Best-in-class ad tech: leverage expertise in Prebid.js, GAM, and floor strategies to drive measurable revenue gains.
Operational rigor: align implementation and reporting with revenue goals and partner accountability.

Omio

3.6 Glassdoor

From a small startup of just a few people, our team has grown to 400 employees hailing from more than 50 countries who work at offices in Berlin, Prague, Melbourne, London and Bangalore. We come together daily to bring our vision to fruition, with the goal of empowering customers to go on journeys that move them. Our innovative technologies, passion for travel, and diversity are our strengths. Working at Omio is a journey in and of itself, one that moves us to share in the beauty of travel.

Founded in 2013

Berlin, Berlin, DEU

442 employees (59 in marketing)

www.omio.com

65% recommend to a friend

64% CEO approval