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Marketing jobs

9,900 marketing jobs

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All marketing roles in the US in the Marketing Services industry

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All marketing roles in the US in the Marketing Services industry

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9,900 jobs

Manager, Lifecycle Marketing

CDS Global

New York City, NY (Hybrid)

$66K/yr - $77K/yrIn-houseFull-timeManager2+ years exp.

3 weeks ago

Client Partner, Uber Advertising (Restaurants, Mid Market)

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$129K/yr - $143K/yrAgencyFull-timeSenior level3+ years exp.

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3 weeks ago

CDS Global

Manager, Lifecycle Marketing

New York City, NY (Hybrid)

$66K/yr – $77K/yrManager2+ years expFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead Hearst Magazines lifecycle email programs from strategy to optimization, collaborating across teams to drive acquisition, engagement, and long-term value.

Own lifecycle strategy and execution across campaigns and journeys
Collaborate with Creative, Brand Marketing, Product, and Data teams
Analyze performance and implement data-driven improvements

Job Description

Responsibilities

Lead the strategy, planning, and execution of lifecycle email marketing programs across Hearst Magazines' portfolio, including ongoing campaigns, automated customer journeys, and key go-to-market initiatives.
Develop audience segmentation strategies that drive subscriber acquisition, engagement, retention, and long-term customer value.
Build, optimize, and scale automated lifecycle programs, including onboarding, retention, winback, and behavioral trigger campaigns.
Partner closely with Creative, Brand Marketing, Product, Data, and other cross-functional teams to deliver personalized, customer-centric experiences that align with brand objectives.
Analyze campaign performance across key metrics, including engagement, click-through rate, conversion, and retention, and translate insights into actionable recommendations.
Manage an ongoing testing and optimization roadmap to continuously improve campaign performance and customer experiences.
Champion lifecycle marketing best practices, personalization strategies, and emerging email marketing trends to drive innovation across the portfolio.
Help build scalable lifecycle marketing processes that support membership growth while strengthening audience loyalty across Hearst's brands.

Requirements

2+ years of experience in lifecycle, CRM, email, performance, or digital marketing, or equivalent experience.
Experience developing and executing email marketing campaigns that drive measurable business results.
Proficiency with email service providers (ESPs), marketing automation platforms, and audience segmentation strategies.
Strong analytical skills with the ability to interpret campaign performance data and develop strategic recommendations.
Demonstrated ability to manage multiple projects while maintaining strong attention to detail in a fast-paced environment.
Excellent collaboration and communication skills with experience working across creative, product, marketing, and analytics teams.
A proactive, adaptable, and results-oriented mindset with a passion for testing, learning, and continuous improvement.
Ability to work in our New York City office on a hybrid schedule of four days per week.

Benefits

Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

CDS Global

3.7 Glassdoor

As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 24 daily and 52 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN. Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.

Founded in 1981

New York, New York, USA

6.4K employees (1,993 in marketing)

eevd.fa.us6.oraclecloud.com:443/hcmUI/CandidateExperience

65% recommend to a friend

78% CEO approval

Traffic Signals

Monthly Visitors

344.6K

Traffic Source Mix

27.6%

Direct

56.2%

Referral

13%

Social

2.4%

Paid

0.6%

Headcount Trend

Current headcount: ~5.6K

Marketing Team

Marketing Team Size

1,455 (23% of company)

Median Career Experience

11 years

Median Tenure

5.2 years

Marketing Roles Posted (Last 30 Days)

People

Responsibilities

Lead the strategy, planning, and execution of lifecycle email marketing programs across Hearst Magazines' portfolio, including ongoing campaigns, automated customer journeys, and key go-to-market initiatives.
Develop audience segmentation strategies that drive subscriber acquisition, engagement, retention, and long-term customer value.
Build, optimize, and scale automated lifecycle programs, including onboarding, retention, winback, and behavioral trigger campaigns.
Partner closely with Creative, Brand Marketing, Product, Data, and other cross-functional teams to deliver personalized, customer-centric experiences that align with brand objectives.
Analyze campaign performance across key metrics, including engagement, click-through rate, conversion, and retention, and translate insights into actionable recommendations.
Manage an ongoing testing and optimization roadmap to continuously improve campaign performance and customer experiences.
Champion lifecycle marketing best practices, personalization strategies, and emerging email marketing trends to drive innovation across the portfolio.
Help build scalable lifecycle marketing processes that support membership growth while strengthening audience loyalty across Hearst's brands.

Requirements

2+ years of experience in lifecycle, CRM, email, performance, or digital marketing, or equivalent experience.
Experience developing and executing email marketing campaigns that drive measurable business results.
Proficiency with email service providers (ESPs), marketing automation platforms, and audience segmentation strategies.
Strong analytical skills with the ability to interpret campaign performance data and develop strategic recommendations.
Demonstrated ability to manage multiple projects while maintaining strong attention to detail in a fast-paced environment.
Excellent collaboration and communication skills with experience working across creative, product, marketing, and analytics teams.
A proactive, adaptable, and results-oriented mindset with a passion for testing, learning, and continuous improvement.
Ability to work in our New York City office on a hybrid schedule of four days per week.

Benefits

Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

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Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

CDS Global

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

All marketing roles in the US in the Marketing Services industry

All marketing roles in the US in the Marketing Services industry

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Client Partner, Uber Advertising (Restaurants, Mid Market)

Client Solutions Partner, Uber Advertising (Restaurants, Mid Market)

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