
Senior Director, Franchise Expansion Marketing, Minecraft
Mojang Studios
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Redmond, WA (On-site)
Posted 5 weeks ago
Own and lead the Minecraft franchise expansion marketing strategy across entertainment, consumer products, promotions, partnerships, and experiences, while building a connected growth engine and scaling the global franchise marketing organization.
Mojang Studios is a Microsoft-owned game studio based in Stockholm (Sweden) and Redmond (WA) with additional locations in London, Shanghai, and Tokyo as well as a partially remote workforce. We created Minecraft, the sandbox video game turned franchise that now includes two more games, novels, board games, apparel, and much more.We believe in the power of play and our mission is to build a better world through our work. At our studios, you’ll meet passionate and welcoming people with the same goal: to create games and products with a positive impact. Four core values guide everything we do:Fuel Passion.Minecraft encourages players to stay sharp and constantly evolve. We mirror that by bringing together enthusiastic people who are eager to innovate in their fields and giving them the resources to reach their goals. We’re passionate about our industry and strive to empower our employees and future generations of gaming professionals.Create Fun.We aim to create fun, enriching experiences for our players, whether they’re playing our games, learning in Minecraft Education, or discovering a new product. Thanks to our incredibly talented creator community and Minecraft Marketplace, the fun is virtually endless and there’s something for everyone in our blocky universe.Celebrate Creativity. Creativity is at the core of Minecraft, whether you’re making art in Creative mode or finding clever ways to get through the night in Survival mode. Fresh ideas, out-of-the-box thinking, and new perspectives are what allows us to evolve the franchise and keep surprising our players after more than a decade of Minecraft. Craft together. Minecraft welcomes everyone because we believe that we’re better together. Our players’ feedback and the work of our community creators have made Minecraft what it is today. To support collaboration in our studios, we’ve built comfy, connected spaces that allow our local and remote teams to work closely together.
Posted range
$156K/yr – $304K/yr
Taken straight from the job posting.