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Marketing jobs

115,147 marketing jobs

13 days ago

Senior Manager, Experimentation Optimization

National University

USA (Unknown)Full time$78K/yr – $106K/yr

13 days ago

Marketing Specialist

Sunrise Services

Everett, WA (Unknown)Part time$28/hr – $36/hr

13 days ago

Graphic Designer – Property Marketing (PHX)

Matthews Real Estate Investment Services

Scottsdale, AZ (Unknown)

13 days ago

Channel Communications Manager

Equinix

Dallas, TX (Unknown)Full time$118K/yr – $212K/yr

13 days ago

Strategy & Operations Lead, Enterprise Marketing

Anthropic

San Francisco, CA (Hybrid)

13 days ago

Associate/Sr. Associate/Manager Content Operations

Eli Lilly

Indianapolis, IN (Unknown)Full time$59K/yr – $138K/yr

13 days ago

Administrative Officer 3 (Solid Waste Management)

Miami Dade County

USA (Unknown)Full time$64K/yr – $113K/yr

13 days ago

Marketing Coordinator

HEI Hotels & Resorts

West Hollywood, CA (Unknown)Full time$32/hr – $35/hr

13 days ago

Marketing DevOps Technologist

Stellantis

Auburn Hills, MI (Unknown)

13 days ago

Enterprise Integrated Campaign Manager

Anthropic

San Francisco, CA (Hybrid)

13 days ago

Sr Manager, Market Research

Amgen

Chicago, IL (Unknown)$156K/yr – $211K/yr

13 days ago

Marketing Associate

HHM Hotels

District of Columbia, USA (Unknown)Part time$65K/yr – $70K/yr

13 days ago

Director, Marketing - HVAC/Controls N.A.

Johnson Controls

Milwaukee, WI (Unknown)Full time$165K/yr – $210K/yr

13 days ago

Associate Vice President, Enterprise Communications and Strategic Messaging

The University of Texas at San Antonio

San Antonio, TX (Unknown)Full time

13 days ago

Associate Brand Manager, Brand & Innovation

OM MUSHROOMS

Chicago, IL (Remote)Full time$90K/yr – $100K/yr

13 days ago

Assistant Marketing Manager, Loyalty Partnerships

Lowe's Home Improvement

Mooresville, NC (Unknown)Full time

13 days ago

Marketing Manager

SeaChange Printing and Marketing Services LLC

Plymouth, MN (Unknown)Full time

13 days ago

SVP of Marketing

USA (Remote)Full time

13 days ago

Strategic Communication Manager

METRO WASTE AUTHORITY

Des Moines, IA (Unknown)$67K/yr – $100K/yr

13 days ago

Social Media Coordinator

Premier Community Supports, LLC.

Medford, OR (Unknown)Part time$25/hr – $26/hr

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10,000+ jobs

Senior Manager, Experimentation Optimization

National University

USA (Unknown)

$78K/yr - $106K/yrIn-houseFull-timeSenior level7+ years exp.

13 days ago

Marketing Specialist

Sunrise Services

Everett, WA (Unknown)

$28/hr - $36/hrIn-housePart-timeMid level3+ years exp.

13 days ago

Graphic Designer – Property Marketing (PHX)

Matthews Real Estate Investment Services

Scottsdale, AZ (Unknown)

In-houseEntry level

13 days ago

Channel Communications Manager

Equinix

Dallas, TX (Unknown)

$118K/yr - $212K/yrIn-houseFull-timeManager8+ years exp.

13 days ago

Strategy & Operations Lead, Enterprise Marketing

Anthropic

San Francisco, CA (Hybrid)

In-houseSenior level

13 days ago

Associate/Sr. Associate/Manager Content Operations

Eli Lilly

Indianapolis, IN (Unknown)

$59K/yr - $138K/yrIn-houseFull-timeSenior level2+ years exp.

13 days ago

Administrative Officer 3 (Solid Waste Management)

Miami Dade County

USA (Unknown)

$64K/yr - $113K/yrIn-houseFull-timeMid level2+ years exp.

13 days ago

Marketing Coordinator

HEI Hotels & Resorts

West Hollywood, CA (Unknown)

$32/hr - $35/hrIn-houseFull-timeEntry level

13 days ago

Marketing DevOps Technologist

Stellantis

Auburn Hills, MI (Unknown)

In-houseMid level

13 days ago

Enterprise Integrated Campaign Manager

Anthropic

San Francisco, CA (Hybrid)

In-houseSenior level

13 days ago

Sr Manager, Market Research

Amgen

Chicago, IL (Unknown)

$156K/yr - $211K/yrIn-houseSenior level

13 days ago

Marketing Associate

HHM Hotels

District of Columbia, USA (Unknown)

$65K/yr - $70K/yrIn-housePart-timeEntry level1+ years exp.

13 days ago

Director, Marketing - HVAC/Controls N.A.

Johnson Controls

Milwaukee, WI (Unknown)

$165K/yr - $210K/yrIn-houseFull-timeDirector/executive10+ years exp.

13 days ago

Associate Vice President, Enterprise Communications and Strategic Messaging

The University of Texas at San Antonio

San Antonio, TX (Unknown)

In-houseFull-timeSenior level10+ years exp.

13 days ago

Associate Brand Manager, Brand & Innovation

OM MUSHROOMS

Chicago, IL (Remote)

$90K/yr - $100K/yrIn-houseFull-timeEntry level3+ years exp.

13 days ago

Assistant Marketing Manager, Loyalty Partnerships

Lowe's Home Improvement

Mooresville, NC (Unknown)

In-houseFull-timeMid level3+ years exp.

13 days ago

Marketing Manager

SeaChange Printing and Marketing Services LLC

Plymouth, MN (Unknown)

In-houseFull-timeMid level4+ years exp.

13 days ago

SVP of Marketing

USA (Remote)

Full-timeSenior level15+ years exp.

13 days ago

Strategic Communication Manager

METRO WASTE AUTHORITY

Des Moines, IA (Unknown)

$67K/yr - $100K/yrIn-houseSenior level6+ years exp.

13 days ago

Social Media Coordinator

Premier Community Supports, LLC.

Medford, OR (Unknown)

$25/hr - $26/hrIn-housePart-timeMid level3+ years exp.

13 days ago

National University

Senior Manager, Experimentation Optimization

USA (Unknown)

$78K/yr – $106K/yrSenior Level7+ years expFull time

Posted 13 days ago

Job Summary

Own the CRO and experimentation roadmap for NU’s website and digital experiences, lead the end-to-end experimentation lifecycle, and drive optimization across journeys, personalization, and analytics collaboration.

Own the CRO and experimentation roadmap and testing calendar
Lead measurement, dashboards, and executive reporting
Collaborate with Marketing, Enrollment, and Analytics to enable personalization and AI-driven optimization

Job Description

Responsibilities

CRO Strategy & Roadmap Own the CRO and experimentation roadmap for NU’s website and Digital experiences including opportunity identification, intake, prioritization, sequencing and the testing calendar. Define, execute, and continuously optimize data-driven testing and optimization strategies that improve user experience, engagement, conversion, and content relevance across prospect-facing web experiences. Own website experimentation roadmap, related platform strategy, and associated vendor/partner relationships. Establish testing SLAs, QA standards, governance, and deployment practices that prevent conflicts across concurrent tests, campaigns, and releases. Maintain a repository of hypotheses, test results, learnings, optimization opportunities, and best practices that accelerate knowledge sharing and continuous improvement. Experimentation & Proactive A/B Testing Own the complete experimentation lifecycle: opportunity identification, hypothesis development, prioritization, test design, implementation, QA, launch, measurement, readout, and production rollout of winners. Proactively source the testing pipeline from behavioral analytics, session data, UX research, and website funnel diagnostics rather than operating as a request-driven queue. Design and run A/B, multivariate, and multi-page experiments, ensuring appropriate sample sizing, run length, and statistical significance before a result is acted on. Optimize information architecture, content presentation, navigation, page experience, and calls-to-action using customer insight and behavioral data. Translate experimentation outcomes into optimization recommendations that inform future website roadmaps, experience strategy, and investment priorities. Journey Discovery and Experience Optimization Analyze the end-to-end prospective student journey to identify friction, abandonment, and conversion opportunities using behavioral analytics, session replay, UX research, and customer feedback. Champion continuous optimization of program discovery across web properties, including on-site search, filters, navigation, program finders, and recommendation surfaces. Develop targeted website experience strategies using established audience segments, intent signals, engagement patterns, lifecycle stage, and experimentation insights to improve relevance, engagement, and conversion. Develop and optimize personalized website experiences that deliver relevant messaging, content, navigation, and recommendations based on audience needs, behavioral insights, and lifecycle stage. Partner with Marketing, Enrollment, and Digital Analytics to leverage audience segments, first-party customer data, and behavioral insights to support website personalization and optimization initiatives. Identify opportunities to apply AI-assisted optimization, predictive insights, and behavioral decisioning to improve relevance, engagement, and conversion outcomes. Participate and input into Journey Operations that impact Prospect Student experience in partnership with IT, Accounts, Brand and Product teams. Measurement, KPIs & Reporting Cadence Own measurement best practices, quarterly meta-analysis, CRO Playbook, dashboards, and the KPI framework supporting CRO, experimentation, and website personalization efforts. Define, monitor, and communicate KPIs including experimentation velocity, win rate, conversion improvement, inquiry conversion, application progression, website conversion, journey completion, personalization effectiveness, and incremental business impact. Establish and maintain a regular reporting cadence, including weekly program status, monthly CRO performance readouts, and quarterly roadmap and business-impact reviews for senior leadership. Build executive dashboards and communicate test results, KPI trends, roadmap progress, and strategic recommendations to the Chief Marketing Officer and senior stakeholders. Partner with the Digital Analytics team to establish analytical requirements, measurement plans, and dashboard reporting for UX. Measure the maturity of National University’s experimentation program and continuously evolve optimization capabilities through data-driven insight. Innovation & Continuous Improvement Evaluate emerging trends in AI, personalization, experimentation, behavioral science, and digital experience optimization. Identify opportunities to incorporate intelligent personalization, predictive experiences, and innovative optimization capabilities into National University’s prospective student website experiences. Evaluate new technologies, platforms, and optimization capabilities that strengthen website audience engagement, experience effectiveness, and conversion performance. Continuously benchmark industry trends, competitor experiences, customer expectations, and evolving digital behaviors to identify future opportunities for innovation and growth. Other duties as assigned.

Requirements

Bachelor’s degree in marketing, Business, Analytics, Statistics, Human-Computer Interaction, or a related field.
7 + years of experience in conversion rate optimization and experimentation, website experience management, personalization, digital merchandising, or e-commerce.
2+ years of experience in a strategy, program ownership, or related manager responsibilities.
Demonstrated ownership and administration of A/B testing and personalization platforms (Adobe Target, VWO, Optimizely, or equivalent), including governance, implementation oversight, and optimization best practices.
Experience designing, implementing, and optimizing personalized digital experiences using audience segmentation, behavioral targeting, geo-targeting, and journey-based experience targeting.
Proven experience developing and executing a CRO and experimentation roadmap, including KPI development, prioritization frameworks, and executive reporting.
Experience managing vendors, agency partners, and external development resources to deliver experimentation, personalization, and digital optimization initiatives.
Demonstrated track record of leveraging experimentation and personalization strategies to drive measurable improvements in conversion, lead generation, engagement, and business outcomes.
Portfolio, case studies, or documented examples demonstrating measurable conversion improvements and successful optimization initiatives across complex digital ecosystems.
Competencies/Technical/Functional Skills: Deep expertise in experimentation methodologies, including hypothesis development, test design, statistical analysis, and interpretation of results to support business decisions.

Preferred

Master’s degree or M.B.A. preferred.
Experience in higher education, edtech, or another complex, high-consideration, multi-audience environment preferred.

National University

3.1 Glassdoor

At National University, we believe it’s not just about the degrees our students earn, but the degree to which they use them.Since 1971, we have supported working professionals who want to be a powerful force for positive change. That’s why we make education accessible to adults who live and work in the real world. It’s why we were the first to develop a flexible, one-class-per-month format. It’s why we offer more than 120 graduate and undergraduate degree programs. And it’s why we will continue to innovate and leave a mark on people who will one day leave their mark on the world.We embrace diversity. Because it brings a new perspective to every industry. Our classes and faculty are made up of an eclectic mix of people who reflect our different communities and have the influence to shape where we’re headed.We do all this because we care. About our students. Our staff. Our supporters and our community. We are a private, nonprofit institution that does not answer to shareholders. We invest our money back into making improvements so that the people who come here can do the same.We know our legacy does not end when our students graduate. It begins.

Founded in 1971

San Diego, California, USA

7.1K employees (161 in marketing)

www.nu.edu

49% recommend to a friend

60% CEO approval

Salaries

Posted range

$78K/yr – $106K/yr

Taken straight from the job posting.

See all National University salaries

Marketing Team

Marketing Team Size

125 (2% of company)

Median Career Experience

13 years

Median Tenure

5 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Carey Hilderbrand

Chief Marketing Officer

At the company for 5 years 2 months

Emily Emmer

VP of Marketing

At the company for 5 years 1 month

Timothy Prestianni

Director of SEO & Digital Content

At the company for 4 years 6 months

Michael Rossini

Director of Paid Media & Performance Marketing

At the company for 4 years 6 months

Funding

Total Funding

$10.4M

Last Raise

Grant, 1 years ago

Traffic Signals

Monthly Visitors

1.7M

Monthly Google Ads Budget

$5.6M

Traffic Source Mix

41.7%

Direct

46.5%

Referral

8.5%

Social

1.9%

Paid

1.3%

Headcount Trend

Current headcount: ~7.1K

Recent News

National University Awards 2025 City of San Diego/National University Professional Development Scholarships

Dec 10, 2025 • Yahoo Finance

National University to Help Students Finish Their Dissertation

Nov 19, 2025 • Inside Higher Ed

National University Celebrates Veterans and ANDers on Mason & Ireland

Nov 14, 2025 • nu.edu

Links

www.nu.edu

X (Twitter)

Crunchbase

Responsibilities

CRO Strategy & Roadmap Own the CRO and experimentation roadmap for NU’s website and Digital experiences including opportunity identification, intake, prioritization, sequencing and the testing calendar. Define, execute, and continuously optimize data-driven testing and optimization strategies that improve user experience, engagement, conversion, and content relevance across prospect-facing web experiences. Own website experimentation roadmap, related platform strategy, and associated vendor/partner relationships. Establish testing SLAs, QA standards, governance, and deployment practices that prevent conflicts across concurrent tests, campaigns, and releases. Maintain a repository of hypotheses, test results, learnings, optimization opportunities, and best practices that accelerate knowledge sharing and continuous improvement. Experimentation & Proactive A/B Testing Own the complete experimentation lifecycle: opportunity identification, hypothesis development, prioritization, test design, implementation, QA, launch, measurement, readout, and production rollout of winners. Proactively source the testing pipeline from behavioral analytics, session data, UX research, and website funnel diagnostics rather than operating as a request-driven queue. Design and run A/B, multivariate, and multi-page experiments, ensuring appropriate sample sizing, run length, and statistical significance before a result is acted on. Optimize information architecture, content presentation, navigation, page experience, and calls-to-action using customer insight and behavioral data. Translate experimentation outcomes into optimization recommendations that inform future website roadmaps, experience strategy, and investment priorities. Journey Discovery and Experience Optimization Analyze the end-to-end prospective student journey to identify friction, abandonment, and conversion opportunities using behavioral analytics, session replay, UX research, and customer feedback. Champion continuous optimization of program discovery across web properties, including on-site search, filters, navigation, program finders, and recommendation surfaces. Develop targeted website experience strategies using established audience segments, intent signals, engagement patterns, lifecycle stage, and experimentation insights to improve relevance, engagement, and conversion. Develop and optimize personalized website experiences that deliver relevant messaging, content, navigation, and recommendations based on audience needs, behavioral insights, and lifecycle stage. Partner with Marketing, Enrollment, and Digital Analytics to leverage audience segments, first-party customer data, and behavioral insights to support website personalization and optimization initiatives. Identify opportunities to apply AI-assisted optimization, predictive insights, and behavioral decisioning to improve relevance, engagement, and conversion outcomes. Participate and input into Journey Operations that impact Prospect Student experience in partnership with IT, Accounts, Brand and Product teams. Measurement, KPIs & Reporting Cadence Own measurement best practices, quarterly meta-analysis, CRO Playbook, dashboards, and the KPI framework supporting CRO, experimentation, and website personalization efforts. Define, monitor, and communicate KPIs including experimentation velocity, win rate, conversion improvement, inquiry conversion, application progression, website conversion, journey completion, personalization effectiveness, and incremental business impact. Establish and maintain a regular reporting cadence, including weekly program status, monthly CRO performance readouts, and quarterly roadmap and business-impact reviews for senior leadership. Build executive dashboards and communicate test results, KPI trends, roadmap progress, and strategic recommendations to the Chief Marketing Officer and senior stakeholders. Partner with the Digital Analytics team to establish analytical requirements, measurement plans, and dashboard reporting for UX. Measure the maturity of National University’s experimentation program and continuously evolve optimization capabilities through data-driven insight. Innovation & Continuous Improvement Evaluate emerging trends in AI, personalization, experimentation, behavioral science, and digital experience optimization. Identify opportunities to incorporate intelligent personalization, predictive experiences, and innovative optimization capabilities into National University’s prospective student website experiences. Evaluate new technologies, platforms, and optimization capabilities that strengthen website audience engagement, experience effectiveness, and conversion performance. Continuously benchmark industry trends, competitor experiences, customer expectations, and evolving digital behaviors to identify future opportunities for innovation and growth. Other duties as assigned.

Requirements

Bachelor’s degree in marketing, Business, Analytics, Statistics, Human-Computer Interaction, or a related field.
7 + years of experience in conversion rate optimization and experimentation, website experience management, personalization, digital merchandising, or e-commerce.
2+ years of experience in a strategy, program ownership, or related manager responsibilities.
Demonstrated ownership and administration of A/B testing and personalization platforms (Adobe Target, VWO, Optimizely, or equivalent), including governance, implementation oversight, and optimization best practices.
Experience designing, implementing, and optimizing personalized digital experiences using audience segmentation, behavioral targeting, geo-targeting, and journey-based experience targeting.
Proven experience developing and executing a CRO and experimentation roadmap, including KPI development, prioritization frameworks, and executive reporting.
Experience managing vendors, agency partners, and external development resources to deliver experimentation, personalization, and digital optimization initiatives.
Demonstrated track record of leveraging experimentation and personalization strategies to drive measurable improvements in conversion, lead generation, engagement, and business outcomes.
Portfolio, case studies, or documented examples demonstrating measurable conversion improvements and successful optimization initiatives across complex digital ecosystems.
Competencies/Technical/Functional Skills: Deep expertise in experimentation methodologies, including hypothesis development, test design, statistical analysis, and interpretation of results to support business decisions.

Preferred

Master’s degree or M.B.A. preferred.
Experience in higher education, edtech, or another complex, high-consideration, multi-audience environment preferred.