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12 marketing jobs

Advance Local logo
1 day ago

Sr. Media Strategist

Advance Local

New York City, NY (On-site)Full time$70K/yr – $94K/yr
Advance Local logo
3 weeks ago

Paid Search Media Strategist

Advance Local

New York City, NY (On-site)Full time$53K/yr – $65K/yr
Advance Local logo
4 weeks ago

Sr. Media Strategist

Advance Local

New York City, NY (Hybrid)Full time$70K/yr – $75K/yr
Advance Local logo
4 weeks ago

Paid Social Media Strategist

Advance Local

New York City, NY (On-site)Full time$53K/yr – $65K/yr
Advance Local logo
7 weeks ago

SEM Strategist

Advance Local

Birmingham, AL (Remote)Full time$50K/yr – $60K/yr
Advance Local logo
1 month ago

Sr. Specialist, Digital Advertising

Advance Local

Michigan, USA (On-site)Full time
Advance Local logo
1 month ago

Technical SEO Specialist

Advance Local

Hilton Head Island, SC (On-site)Full time
Advance Local logo
1 month ago

SEO Specialist

Advance Local

Hilton Head Island, SC (On-site)Full time
Advance Local logo
2 months ago

Digital Fulfillment Specialist

Advance Local

USA (Unknown)Full time$55K/yr – $72K/yr
Advance Local logo
2 months ago

Paid Search Media Strategist

Advance Local

USA (Unknown)Full time$53K/yr – $72K/yr
Advance Local logo
2 months ago

Paid Social Media Strategist

Advance Local

USA (Unknown)$53K/yr – $72K/yr
Advance Local logo
3 months ago

Marketing Manager Healthcare Vertical

Advance Local

Birmingham, AL (Remote)Full time$70K/yr – $80K/yr

All marketing roles in the US

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All marketing roles in the US

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12 jobs
Advance Local logo

Sr. Media Strategist

Advance Local

New York City, NY (On-site)

$70K/yr - $94K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Advance Local logo

Paid Search Media Strategist

Advance Local

New York City, NY (On-site)

$53K/yr - $65K/yrIn-houseFull-timeMid level1+ years exp.
3 weeks ago
Advance Local logo

Sr. Media Strategist

Advance Local

New York City, NY (Hybrid)

$70K/yr - $75K/yrIn-houseFull-timeSenior level5+ years exp.
4 weeks ago
Advance Local logo

Paid Social Media Strategist

Advance Local

New York City, NY (On-site)

$53K/yr - $65K/yrIn-houseFull-timeMid level2+ years exp.
4 weeks ago
Advance Local logo

SEM Strategist

Advance Local

Birmingham, AL (Remote)

$50K/yr - $60K/yrIn-houseFull-timeMid level3+ years exp.
7 weeks ago
Advance Local logo

Sr. Specialist, Digital Advertising

Advance Local

Michigan, USA (On-site)

In-houseFull-timeSenior level4+ years exp.
1 month ago
Advance Local logo

Technical SEO Specialist

Advance Local

Hilton Head Island, SC (On-site)

In-houseFull-timeMid level2+ years exp.
1 month ago
Advance Local logo

SEO Specialist

Advance Local

Hilton Head Island, SC (On-site)

In-houseFull-timeMid level2+ years exp.
1 month ago
Advance Local logo

Digital Fulfillment Specialist

Advance Local

USA (Unknown)

$55K/yr - $72K/yrIn-houseFull-timeMid level1+ years exp.
2 months ago
Advance Local logo

Paid Search Media Strategist

Advance Local

USA (Unknown)

$53K/yr - $72K/yrIn-houseFull-timeMid level1+ years exp.
2 months ago
Advance Local logo

Paid Social Media Strategist

Advance Local

USA (Unknown)

$53K/yr - $72K/yrIn-houseMid level2+ years exp.
2 months ago
Advance Local logo

Marketing Manager Healthcare Vertical

Advance Local

Birmingham, AL (Remote)

$70K/yr - $80K/yrIn-houseFull-timeMid level5+ years exp.
3 months ago
Advance Local logo
Advance Local

Sr. Media Strategist

New York City, NY (On-site)

$70K/yr – $94K/yrSenior Level5+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive tier-1 media planning from brief to budget framework, including audience strategy, channel mix, and measurement design; lead planning math, research inputs, and partner evaluations while mentoring junior planners and staying ahead of industry trends.

  • Own tier-1 media planning, audience strategy, and measurement frameworks.
  • Lead planning math, research inputs, and partner selections to inform recommendations.

Job Description

Responsibilities

  • Own the media planning on tier-1 campaigns, from translating the brief into a channel strategy and budget framework through plan presentation and optimization guidance
  • Define audience strategy for campaigns, identifying the right targeting approaches, data sources, and segmentation logic based on client goals and budget reality
  • Advise on media mix across paid media channels, balancing reach, frequency, cost efficiency, and client objectives
  • Partner with Account Managers in client conversations as the media planning authority, explaining channel decisions and pressure-testing assumptions in real time
  • Build media plans, investment recommendations, and strategy decks that connect audience to channel to budget to KPI in a clear narrative
  • Own planning math: budget allocation across channels, forecasting, pacing models, and reconciliation
  • Lead research inputs that inform planning decisions, including competitive landscape, audience data, platform capabilities, and market context, and turn them into actionable media recommendations
  • Evaluate and recommend media partners, platforms, and inventory sources; lead RFP response development where appropriate
  • Design measurement frameworks and test-and-learn structures so we can prove what's working and optimize with intent
  • Mentor junior planners by asking good questions, modeling strong process, and helping them level up

Requirements

  • - Bachelor’s degree in marketing, communications, or related field preferred
  • - Minimum 5 years in media planning or buying, with hands-on experience building and presenting full-funnel media plans for complex campaigns. Coaching or mentoring experience is a plus.
  • - Confident owning planning math: budget allocation across channels, forecasting, pacing, and reconciliation
  • - A track record of media plans, strategy decks, and investment recommendations you built and presented to clients
  • - Experience presenting and defending media plans to clients and stakeholders; you're comfortable explaining the why behind channel and budget decisions, not just walking through the slides
  • - Comfort across digital media platforms with hands-on experience in search, social, and/or DSP a plus
  • - Familiarity with audience data platforms or third-party data providers (LiveRamp, GWI, or similar) is a strong plus
  • - Experience with media planning tools (Bionic, Strata, or similar) preferred
  • - Experience in political, advocacy, higher ed, or utilities verticals is a plus.
  • - Sharp organizational and analytical instincts, comfortable juggling multiple campaigns on tight timelines without losing the details

Preferred

  • Bachelor’s degree in marketing, communications, or related field preferred
  • Coaching or mentoring experience is a plus
  • Experience in political, advocacy, higher ed, or utilities verticals is a plus
  • Familiarity with audience data platforms or third-party data providers (LiveRamp, GWI, or similar) is a strong plus
  • Experience with media planning tools (Bionic, Strata, or similar) preferred
  • Comfort across digital media platforms with hands-on experience in search, social, and/or DSP a plus
Advance Local logo

Advance Local

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. As home to some of the nation’s top local media groups, software and data platforms, and marketing agencies, Advance Local strives to make a positive and lasting impact in the communities we serve. A company grounded with rich history and driven by creative innovation, Advance Local’s mission is to strengthen and empower the communities we serve. Our media groups include Advance Ohio, Alabama Media Group, Advance Media New York, MassLive Media, MLive Media Group, NJ Advance Media, PA Media Group, and Staten Island Media Group.We believe in our brands, our values, and each other and are united by our shared goals, culture of creative innovation and commitment to our communities we’ve been serving for more than a century. We're part of Advance, a private, family-owned business that owns, operates and invests in companies spanning media, entertainment, technology, communications, education and other promising growth sectors. Their mission is to build the value of the company over the long-term by fostering growth and innovation across their diversified portfolio. Advance’s portfolio of exceptional companies includes Condé Nast, Advance Local, Stage Entertainment, The IRONMAN Group, American City Business Journals, Leaders Group, Turnitin, and POP. Advance is also among the largest shareholders in Charter Communications, Warner Bros. Discovery and Reddit.For more details, please visit AdvanceLocal.com.

Founded in 1922
New York, New York, USA
525 employees (185 in marketing)
www.advancelocal.com

Traffic Signals

Monthly Visitors
73.1K
Traffic Source Mix
Search
27%
Direct
60.3%
Referral
9.3%
Social
2.5%
Paid
0.6%

Headcount Trend

Current headcount: ~529

Marketing Team

Marketing Team Size
142 (27% of company)
Marketing Roles Posted (Last 30 Days)
2

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