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10 marketing jobs

TP-Link Systems Inc. logo
6 days ago

Senior Product Marketing Manager

TP-Link Systems Inc.

Irvine, CA (On-site)Full time$110K/yr – $165K/yr
TP-Link Systems Inc. logo
6 days ago

Influencer Marketing Specialist

TP-Link Systems Inc.

USA (On-site)Full time$70K/yr – $130K/yr
TP-Link Systems Inc. logo
6 days ago

Social Media Marketing Specialist

TP-Link Systems Inc.

USA (On-site)Full time$74K/yr – $100K/yr
TP-Link Systems Inc. logo
6 days ago

SEO & AEO Manager

TP-Link Systems Inc.

USA (On-site)Full time$100K/yr – $130K/yr
TP-Link Systems Inc. logo
10 days ago

Marketing PR Manager

TP-Link Systems Inc.

Irvine, CA (On-site)Full time$100K/yr – $130K/yr
TP-Link Systems Inc. logo
10 days ago

E-Commerce Growth Specialist

TP-Link Systems Inc.

Irvine, CA (On-site)Full time$74K/yr – $100K/yr
TP-Link Systems Inc. logo
12 days ago

Social Content Creator Specialist

TP-Link Systems Inc.

Pennsylvania, USA (On-site)Full time$78K/yr – $88K/yr
TP-Link Systems Inc. logo
12 days ago

Website & SEO Specialist

TP-Link Systems Inc.

Pennsylvania, USA (On-site)Full time$80K/yr – $90K/yr
TP-Link Systems Inc. logo
2 weeks ago

2026 Early Careers Channel Marketing Specialist

TP-Link Systems Inc.

USA (On-site)Full time$75K/yr – $85K/yr
TP-Link Systems Inc. logo
2 weeks ago

Product Marketing Manager, Switching & Infrastructure

TP-Link Systems Inc.

USA (On-site)Full time$140K/yr – $150K/yr

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Marketing jobs in the US

Marketing jobs in the US

10 jobs
TP-Link Systems Inc. logo

Senior Product Marketing Manager

TP-Link Systems Inc.

Irvine, CA (On-site)

$110K/yr - $165K/yrIn-houseFull-timeSenior level8+ years exp.
6 days ago
TP-Link Systems Inc. logo

Influencer Marketing Specialist

TP-Link Systems Inc.

USA (On-site)

$70K/yr - $130K/yrIn-houseFull-timeMid level3+ years exp.
6 days ago
TP-Link Systems Inc. logo

Social Media Marketing Specialist

TP-Link Systems Inc.

USA (On-site)

$74K/yr - $100K/yrIn-houseFull-timeMid level3+ years exp.
6 days ago
TP-Link Systems Inc. logo

SEO & AEO Manager

TP-Link Systems Inc.

USA (On-site)

$100K/yr - $130K/yrIn-houseFull-timeManager3+ years exp.
6 days ago
TP-Link Systems Inc. logo

Marketing PR Manager

TP-Link Systems Inc.

Irvine, CA (On-site)

$100K/yr - $130K/yrIn-houseFull-timeSenior level3+ years exp.
10 days ago
TP-Link Systems Inc. logo

E-Commerce Growth Specialist

TP-Link Systems Inc.

Irvine, CA (On-site)

$74K/yr - $100K/yrIn-houseFull-timeMid level
10 days ago
TP-Link Systems Inc. logo

Social Content Creator Specialist

TP-Link Systems Inc.

Pennsylvania, USA (On-site)

$78K/yr - $88K/yrIn-houseFull-timeMid level3+ years exp.
12 days ago
TP-Link Systems Inc. logo

Website & SEO Specialist

TP-Link Systems Inc.

Pennsylvania, USA (On-site)

$80K/yr - $90K/yrIn-houseFull-timeMid level
12 days ago
TP-Link Systems Inc. logo

2026 Early Careers Channel Marketing Specialist

TP-Link Systems Inc.

USA (On-site)

$75K/yr - $85K/yrIn-houseFull-timeIntern/new grad2+ years exp.
2 weeks ago
TP-Link Systems Inc. logo

Product Marketing Manager, Switching & Infrastructure

TP-Link Systems Inc.

USA (On-site)

$140K/yr - $150K/yrIn-houseFull-timeMid level3+ years exp.
2 weeks ago
TP-Link Systems Inc. logo
TP-Link Systems Inc.

Senior Product Marketing Manager

Irvine, CA (On-site)

$110K/yr – $165K/yrSenior Level8+ years expFull time

Posted 6 days ago

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Job Summary

Own the robot vacuum messaging and GTM for TP-Link, shaping product positioning from entry to premium models and leading cross-functional launches across retail, digital, and social channels.

  • Own the positioning and messaging architecture for the full robot vacuum portfolio
  • Lead go-to-market planning and cross-functional launch execution
  • Translate complex specs into clear, consumer-focused benefits

Job Description

Responsibilities

  • Own the positioning and messaging architecture for TP-Link’s full robot vacuum portfolio – from entry-level models to premium self-empty and mop-combo systems.
  • Develop moments-based copy that connects product capabilities to real consumer life situations: clean floors before guests arrive, mornings without chores, homes that clean themselves.
  • Translate technical specifications – suction power, navigation precision, obstacle avoidance, dock auto-empty – into clear, differentiated consumer benefits that drive purchase intent.
  • Build and maintain naming frameworks and messaging hierarchies consistent across retail, digital, social, and in-box materials.
  • Partner with the Director of Product Marketing to align robot vacuum messaging with the broader Smart Home brand narrative and Tapo brand architecture.
  • Lead GTM planning for all robot vacuum product launches – from feature brief to retail execution – in coordination with product management, sales, and creative teams.
  • Build coordinated launch frameworks covering product messaging, creative direction, media strategy, retail assets, and Amazon listing optimization.
  • Develop creative retail, web and packaging assets that will help differentiate our category in the robot vacuum market.
  • Ensure all launch activities are data-driven, consumer-informed, and aligned with sales and channel objectives.
  • Coordinate with retail partners including Amazon, Best Buy, Walmart, Costco, and Target on content, promotional windows, and sell-in materials.

Requirements

  • 8+ years of product marketing experience in consumer electronics, smart home, or IoT technology industries, required.
  • Demonstrated ability to write compelling consumer copy – web copy, product descriptions, campaign concepts – that converts browsers into buyers.
  • Proven track record of translating complex technical features into clear, benefit-driven, moments-based consumer language.
  • Deep understanding of market insights and user research; and how it can be used to improve product launches.
  • Experience owning or significantly contributing to product launch planning and go-to-market execution from brief to live.
  • Strong understanding of Amazon marketing, A+ content, retail content strategy, and e-commerce channel management.
  • Experience managing agencies.
  • Proven success leading cross-functional marketing initiatives from concept to execution.
  • Deep understanding of consumer behavior, market trends, and competitive dynamics in the robot vacuum and connected home space.
  • Experience managing digital marketing, retail, and e-commerce programs preferred.

Preferred

  • Direct product marketing experience in the robot vacuum category – SharkNinja, Ecovac, Eufy, Roborock, Wyze, and Dreame or a comparable brand.
  • Deep knowledge of robot vacuum technology : LiDAR vs. camera navigation, suction Pa ratings, self-empty base systems, mopping systems, obstacle avoidance, and smart home integrations.
  • Ability to generate breakthrough marketing ideas that create measurable business impact – differentiated campaign concepts, sharp naming instincts, and a creative point of view that makes TP-Link stand out, not just show up.
  • Understanding of the Matter smart home standard and how it affects product positioning and consumer messaging.
  • Experience managing Amazon Sponsored Products campaigns, A+ content, and Brand Store optimization.
  • Experience working with a global brand.

Benefits

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Over four weeks of PTO per year
  • Bi-annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
TP-Link Systems Inc. logo

TP-Link Systems Inc.

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint. For career-related inquiries, please contact hr.usa@tp-link.com.

Founded in 1996
Irvine, California, USA
317 employees (29 in marketing)
www.tp-link.com/us

Salaries

Posted range

$110K/yr – $165K/yr

Taken straight from the job posting.

See all TP-Link Systems Inc. salaries

Marketing Team

Marketing Team Size
21 (7% of company)
Median Career Experience
14 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
10

People

HR / Recruitment

Lisa Paskalidis
Lisa Paskalidis
Sr. Talent Acquisition Manager
At the company for 1 year 9 months

Marketing Leadership

Anthony D. Jones, MBA
Anthony D. Jones, MBA
Senior Product Marketing Manager
At the company for 1 year 5 months
Brandon Wong
Brandon Wong
Senior Product Marketing Manager
At the company for 1 year 6 months
Sandra Polvi
Sandra Polvi
Senior Product Marketing Manager
At the company for 1 year 7 months
Scott Seifen
Scott Seifen
Channel Marketing Manager
At the company for 1 year 7 months

Traffic Signals

Monthly Visitors
11.5M
Monthly Google Ads Budget
$14.8K
Traffic Source Mix
Search
67.3%
Direct
27.7%
Referral
4%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~320

News about TP-Link Systems Inc.

TP-Link Wi-Fi 8 Breakthrough Sets the Stage for Next-Gen Connectivity
Oct 16, 2025 • CyberShack
TP-Link Achieves Breakthrough With First Wi-Fi 8 Technology
Oct 14, 2025 • TechPowerUp
TP-Link Demonstrates Wi-Fi 8 Connectivity
Oct 14, 2025 • CEPRO

Links

www.tp-link.com/usLinkedInX (Twitter)

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