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Marketing jobs

10 marketing jobs

1 day ago

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Dallas, TX (On-site)Full time$188K/yr – $282K/yr

1 day ago

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Chicago, IL (Unknown)Full time$188K/yr – $282K/yr

1 day ago

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Chicago, IL (Hybrid)Full time$188K/yr – $282K/yr

9 days ago

AVP, Global Media Relations

TIAA

New York City, NY (Hybrid)Full time$101K/yr – $121K/yr

2 weeks ago

Education Savings Marketing (Market Products)

TIAA

Charlotte, NC (Hybrid)Full time$99K/yr – $140K/yr

2 weeks ago

AVP, Product Marketing

TIAA

Chicago, IL (Hybrid)Full time$87K/yr – $105K/yr

2 weeks ago

Education Savings Marketing (Market Products)

TIAA

Chicago, IL (Hybrid)Full time$99K/yr – $140K/yr

7 weeks ago

Senior Manager, Brand Marketing

TIAA

New York City, NY (Hybrid)Full time$85K/yr – $115K/yr

2 months ago

Client Portfolio Manager, Content

TIAA

New York City, NY (On-site)Full time$89K/yr – $124K/yr

3 months ago

Director, Growth Marketing

TIAA

New York, USA (Hybrid)Full time$105K/yr – $147K/yr

All marketing roles in the US

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10 jobs

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Dallas, TX (On-site)

$188K/yr - $282K/yrIn-houseFull-timeSenior level15+ years exp.

1 day ago

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Chicago, IL (Unknown)

$188K/yr - $282K/yrIn-houseFull-timeSenior level

1 day ago

VP, Head of TIAA Brand Marketing & Advertising

TIAA

Chicago, IL (Hybrid)

$188K/yr - $282K/yrIn-houseFull-timeSenior level10+ years exp.

1 day ago

AVP, Global Media Relations

TIAA

New York City, NY (Hybrid)

$101K/yr - $121K/yrIn-houseFull-timeSenior level3+ years exp.

9 days ago

Education Savings Marketing (Market Products)

TIAA

Charlotte, NC (Hybrid)

$99K/yr - $140K/yrIn-houseFull-timeMid level5+ years exp.

2 weeks ago

AVP, Product Marketing

TIAA

Chicago, IL (Hybrid)

$87K/yr - $105K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Education Savings Marketing (Market Products)

TIAA

Chicago, IL (Hybrid)

$99K/yr - $140K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Senior Manager, Brand Marketing

TIAA

New York City, NY (Hybrid)

$85K/yr - $115K/yrIn-houseFull-timeSenior level5+ years exp.

7 weeks ago

Client Portfolio Manager, Content

TIAA

New York City, NY (On-site)

$89K/yr - $124K/yrIn-houseFull-timeMid level3+ years exp.

2 months ago

Director, Growth Marketing

TIAA

New York, USA (Hybrid)

$105K/yr - $147K/yrIn-houseFull-timeDirector/executive7+ years exp.

3 months ago

TIAA

VP, Head of TIAA Brand Marketing & Advertising

Dallas, TX (On-site)

$188K/yr – $282K/yrSenior Level15+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and shape the Retirement Solutions brand strategy, sponsorships, and integrated campaigns while leading a cross-functional team and partnering with senior leadership to drive awareness, consideration, and client retention.

Brand strategy across Plan Sponsors, Consultants, Participants and Wealth segments
Lead cross-functional teams in creative, media, and partnerships
Activate sponsorships and ensure governance and compliance

Job Description

Responsibilities

Brand Strategy. Continue building on the enduring brand foundations of TIAA Retirement Solutions — Ensuring Today. Securing Tomorrow. Anchor brand development in a deep understanding of TIAA's audiences, partnering with peers to strengthen marketing strategies across Plan Sponsors, Consultants, Participants, and Wealth Eligible segments. Manage teams across advertising, social, and paid media to bring audience plans to life with clarity and conviction.
Partnerships & Sponsorship Activation. Maximize TIAA's collegiate and broader sports sponsorship portfolio by building a disciplined content engine that converts media assets, event integrations, and hospitality opportunities into compelling, multi-channel brand moments. Ensure that sponsorship investments are fully activated and connected to campaign and client engagement strategies.
Integrated Campaign Leadership. Drive the development of integrated campaign strategies that bridge upper-funnel brand building with mid- and lower-funnel business outcomes. Lead paid media efforts and agency, social, and performance marketing teams to ensure consistency and effectiveness across the full audience journey.
Creative Studio. Partner with the lead Creative Director to enhance the creative studio function across the US and India, setting the standard for quality, innovation, and on-brand execution across all content and advertising. Inspire internal and external creative partners to produce work that is both distinctive and purposeful.
Team Leadership. Lead a team of approximately 20 senior to mid-level associates with a management philosophy rooted in clarity, generosity, humanity, and high-caliber work. Build talent, create development pathways, and foster a culture where companionship and excellence coexist.
Executive Partnership. Serve as a senior brand advisor to Retirement Solutions leadership, translating business priorities into brand strategies and advocating internally for the role of brand in driving awareness, consideration, and client retention.
Governance & Compliance. Partner with legal, compliance, and risk stakeholders to uphold brand standards and protect TIAA's reputation across all channels and activations.

Requirements

University (Degree) Preferred
10+ Years Required
15+ years of experience in marketing, with at least 5 years of experience in a senior marketing
The ideal candidate brings 15 or more years of experience across brand strategy, creative, and marketing disciplines, with meaningful experience leading large, integrated teams in complex organizational environments.

Preferred

Additional preferred qualifications include a strong command of both B2B and B2B2C dynamics; demonstrated experience managing large-scale sponsorships or partnership portfolios; the ability to build and lead a content engine at scale; fluency in audience data and media measurement; and the credibility and communication skills to influence senior leadership with confidence and clarity.

Benefits

The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That’s why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary.

TIAA

3.7 Glassdoor

At TIAA, we believe everyone has the right to retire with dignity. For more than 100 years, we’ve provided retirement plans, insurance, and investment services, empowering millions of people— in education, healthcare, and nonprofit —with the knowledge, guidance, and lifetime income needed to plan their futures. We are fighting to ensure a more secure financial future for all and for generations to come. Visit tiaa.org to learn more about preparing for a more secure retirement. For our Terms of Use, please visit ter.li/termsofuse.4127037

Founded in 1918

New York, New York, USA

13K employees (515 in marketing)

www.tiaa.org

64% recommend to a friend

59% CEO approval

Traffic Signals

Monthly Visitors

3.4M

Monthly Google Ads Budget

$284.9K

Traffic Source Mix

29.4%

Direct

65.5%

Referral

4.4%

Social

0.2%

Paid

0.4%

Headcount Trend

Current headcount: ~13.3K

Marketing Team

Marketing Team Size

400 (3% of company)

Median Career Experience

18 years

Median Tenure

3.8 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Mike Bieselin

Chief Marketing Officer, Retirement Solutions

At the company for 6 years 10 months

Ondina Purcell

SVP, Chief Marketing Officer Wealth Management

At the company for 3 years

Sean Hutchinson

Vice President, Head of Growth Marketing

At the company for 2 years

Kevin Vail

VP, Marketing Enablement & Operations

At the company for 3 years

Recent News

TIAA appoints former BlackRock exec head of business development

Oct 9, 2025 • Pensions & Investments

TIAA Hires ex-BlackRock Retirement Head for Business Development

Oct 7, 2025 • ai-cio.com

Nearly Two-Thirds of Americans Feel Retiring 'On-Time' is Unattainable, According to New TIAA Survey

Oct 6, 2025 • PR Newswire

Responsibilities

Brand Strategy. Continue building on the enduring brand foundations of TIAA Retirement Solutions — Ensuring Today. Securing Tomorrow. Anchor brand development in a deep understanding of TIAA's audiences, partnering with peers to strengthen marketing strategies across Plan Sponsors, Consultants, Participants, and Wealth Eligible segments. Manage teams across advertising, social, and paid media to bring audience plans to life with clarity and conviction.
Partnerships & Sponsorship Activation. Maximize TIAA's collegiate and broader sports sponsorship portfolio by building a disciplined content engine that converts media assets, event integrations, and hospitality opportunities into compelling, multi-channel brand moments. Ensure that sponsorship investments are fully activated and connected to campaign and client engagement strategies.
Integrated Campaign Leadership. Drive the development of integrated campaign strategies that bridge upper-funnel brand building with mid- and lower-funnel business outcomes. Lead paid media efforts and agency, social, and performance marketing teams to ensure consistency and effectiveness across the full audience journey.
Creative Studio. Partner with the lead Creative Director to enhance the creative studio function across the US and India, setting the standard for quality, innovation, and on-brand execution across all content and advertising. Inspire internal and external creative partners to produce work that is both distinctive and purposeful.
Team Leadership. Lead a team of approximately 20 senior to mid-level associates with a management philosophy rooted in clarity, generosity, humanity, and high-caliber work. Build talent, create development pathways, and foster a culture where companionship and excellence coexist.
Executive Partnership. Serve as a senior brand advisor to Retirement Solutions leadership, translating business priorities into brand strategies and advocating internally for the role of brand in driving awareness, consideration, and client retention.
Governance & Compliance. Partner with legal, compliance, and risk stakeholders to uphold brand standards and protect TIAA's reputation across all channels and activations.

Requirements

University (Degree) Preferred
10+ Years Required
15+ years of experience in marketing, with at least 5 years of experience in a senior marketing
The ideal candidate brings 15 or more years of experience across brand strategy, creative, and marketing disciplines, with meaningful experience leading large, integrated teams in complex organizational environments.

Preferred

Additional preferred qualifications include a strong command of both B2B and B2B2C dynamics; demonstrated experience managing large-scale sponsorships or partnership portfolios; the ability to build and lead a content engine at scale; fluency in audience data and media measurement; and the credibility and communication skills to influence senior leadership with confidence and clarity.

Benefits

The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That’s why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary.