4 months ago
Media Automation Specialist
Butler/Till
Rochester, NY (On-site)Full time$46K/yr – $73K/yr
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Media Automation Specialist
Rochester, NY (On-site)
$46K/yr – $73K/yrMid Level2+ years expFull time
Posted 4 months ago
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Job Summary
Drive automation and process improvements for channel activation.
- Own automation initiatives using tools like MS Power Automate to reduce time and errors in activation and edits.
- Lead cross-functional projects and maintain KPI dashboards tracking campaigns, budgets, and hours.
- Provide training and support to channel activation teammates while surfacing automation opportunities.
Job Description
Drive automation and process improvements for channel activation.
- Own automation initiatives using tools like MS Power Automate to reduce time and errors in activation and edits.
- Lead cross-functional projects and maintain KPI dashboards tracking campaigns, budgets, and hours.
- Provide training and support to channel activation teammates while surfacing automation opportunities.
Butler/Till
As an independent, women-owned/led, 100% employee-owned, B Corporation, we create award-winning campaigns that deliver measurable business impact. Free from holding company constraints, our agile and accountable approach genuinely serves our clients' best interests. With 25+ years of experience, we specialize in media, campaign analytics, marketing science, creative services, and healthcare marketing, connecting brands with audiences in meaningful ways. Looking for localized marketing solutions? We have that covered too. Endless spreadsheets, logins, tabs open, and emails. We know how complex local marketing can be, so we built the technology to make it easier, BetterLocal.
Traffic Signals
Monthly Visitors
32.1K
Traffic Source Mix
Search
31.4%
Direct
54.6%
Referral
6.6%
Social
6.4%
Paid
1%
Headcount Trend
Current headcount: ~434
Marketing Team
Marketing Team Size
117 (27% of company)
Median Career Experience
14 years
Median Tenure
6.6 years
Marketing Roles Posted (Last 30 Days)
12
People
Marketing Leadership
Amanda DeVito, MBA
Chief Marketing Officer
At the company for 15 years 3 months
Wendy Emerson
Senior Vice President, Marketing Science
At the company for 8 years 1 month
Caitlin Vandewater
Channel Director, SEO
At the company for 10 months
Stacy Reeves-Bliek
Account Director, Growth Marketing
At the company for 2 years 6 months