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Marketing jobs

23 marketing jobs

15 hrs ago

Senior Associate, Private Markets Product Marketing

New York Life

Jersey City, NJ (Hybrid)Full time$115K/yr – $165K/yr

19 hrs ago

Senior Associate, Fixed Income Product Marketing

New York Life

New York City, NY (Hybrid)Full time$93K/yr – $133K/yr

1 day ago

Corporate Vice President, Product Solutions Communications

New York Life

White Plains, NY (Hybrid)Full time$119K/yr – $170K/yr

3 days ago

Director, Institutional Client Marketing

New York Life

Jersey City, NJ (Hybrid)Full time$137K/yr – $196K/yr

11 days ago

Channel Operations Associate

New York Life

New York City, NY (Hybrid)$65K/yr – $93K/yr

2 weeks ago

Sr. Associate, Web Content Manager

New York Life

Jersey City, NJ (Hybrid)Full time$93K/yr – $133K/yr

2 weeks ago

Associate, Marketing Operations

New York Life

New York City, NY (Hybrid)Full time$75K/yr – $107K/yr

2 weeks ago

Director, Institutional Client Marketing

New York Life

Jersey City, NJ (Hybrid)$137K/yr – $196K/yr

2 weeks ago

Creative Director

New York Life

Jersey City, NJ (On-site)Full time$145K/yr – $170K/yr

2 weeks ago

Creative Director

New York Life

Jersey City, NJ (Hybrid)Full time$145K/yr – $170K/yr

3 weeks ago

Director, Cross-Channel Activation

New York Life

New York City, NY (Hybrid)Full time$137K/yr – $190K/yr

3 weeks ago

Corporate Vice President, Experience & Digital Marketing Account Manager

New York Life

New York City, NY (Hybrid)Full time$119K/yr – $170K/yr

3 weeks ago

Senior Associate, Senior Brand Copywriter

New York Life

New York City, NY (Hybrid)Full time$100K/yr – $143K/yr

3 weeks ago

Corporate Vice President, Creative Design Director

New York Life

New York City, NY (Hybrid)Full time$160K/yr – $229K/yr

4 weeks ago

Corporate Vice President - Communications - NY Life Investment Management

New York Life

New York City, NY (Hybrid)Full time$175K/yr – $235K/yr

2 months ago

Associate, Sponsorship Activation Support

New York Life

New York City, NY (Hybrid)Full time$52K/yr – $70K/yr

2 months ago

Fast-Track to Management (Bilingual Chinese)

New York Life

Grand Prairie, TX (Unknown)Full time

2 months ago

Corporate Vice President, Director, AI Search

New York Life

New York, USA (Hybrid)Full time$119K/yr – $200K/yr

3 months ago

Senior Associate, UX Content Strategist, AI & Consumer Experiences

New York Life

New York, USA (Hybrid)Full time$90K/yr – $129K/yr

3 months ago

Senior Associate, Content Designer, Consumer Optimization (AI & SEO)

New York Life

New York, USA (Remote)Full time$90K/yr – $129K/yr

All marketing roles in the US

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All marketing roles in the US

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23 jobs

Senior Associate, Private Markets Product Marketing

New York Life

Jersey City, NJ (Hybrid)

$115K/yr - $165K/yrIn-houseFull-timeSenior level5+ years exp.

15 hrs ago

Senior Associate, Fixed Income Product Marketing

New York Life

New York City, NY (Hybrid)

$93K/yr - $133K/yrIn-houseFull-timeSenior level3+ years exp.

19 hrs ago

Corporate Vice President, Product Solutions Communications

New York Life

White Plains, NY (Hybrid)

$119K/yr - $170K/yrIn-houseFull-timeSenior level8+ years exp.

1 day ago

Director, Institutional Client Marketing

New York Life

Jersey City, NJ (Hybrid)

$137K/yr - $196K/yrIn-houseFull-timeDirector/executive8+ years exp.

3 days ago

Channel Operations Associate

New York Life

New York City, NY (Hybrid)

$65K/yr - $93K/yrIn-houseMid level3+ years exp.

11 days ago

Sr. Associate, Web Content Manager

New York Life

Jersey City, NJ (Hybrid)

$93K/yr - $133K/yrIn-houseFull-timeMid level5+ years exp.

2 weeks ago

Associate, Marketing Operations

New York Life

New York City, NY (Hybrid)

$75K/yr - $107K/yrIn-houseFull-timeEntry level1+ years exp.

2 weeks ago

Director, Institutional Client Marketing

New York Life

Jersey City, NJ (Hybrid)

$137K/yr - $196K/yrIn-houseDirector/executive8+ years exp.

2 weeks ago

Creative Director

New York Life

Jersey City, NJ (On-site)

$145K/yr - $170K/yrIn-houseFull-timeSenior level12+ years exp.

2 weeks ago

Creative Director

New York Life

Jersey City, NJ (Hybrid)

$145K/yr - $170K/yrIn-houseFull-timeSenior level12+ years exp.

2 weeks ago

Director, Cross-Channel Activation

New York Life

New York City, NY (Hybrid)

$137K/yr - $190K/yrIn-houseFull-timeDirector/executive8+ years exp.

3 weeks ago

Corporate Vice President, Experience & Digital Marketing Account Manager

New York Life

New York City, NY (Hybrid)

$119K/yr - $170K/yrIn-houseFull-timeDirector/executive10+ years exp.

3 weeks ago

Senior Associate, Senior Brand Copywriter

New York Life

New York City, NY (Hybrid)

$100K/yr - $143K/yrIn-houseFull-timeSenior level7+ years exp.

3 weeks ago

Corporate Vice President, Creative Design Director

New York Life

New York City, NY (Hybrid)

$160K/yr - $229K/yrIn-houseFull-timeSenior level15+ years exp.

3 weeks ago

Corporate Vice President - Communications - NY Life Investment Management

New York Life

New York City, NY (Hybrid)

$175K/yr - $235K/yrIn-houseFull-timeDirector/executive7+ years exp.

4 weeks ago

Associate, Sponsorship Activation Support

New York Life

New York City, NY (Hybrid)

$52K/yr - $70K/yrIn-houseFull-timeEntry level1+ years exp.

2 months ago

Fast-Track to Management (Bilingual Chinese)

New York Life

Grand Prairie, TX (Unknown)

In-houseFull-timeMid level

2 months ago

Corporate Vice President, Director, AI Search

New York Life

New York, USA (Hybrid)

$119K/yr - $200K/yrIn-houseFull-timeDirector/executive

2 months ago

Senior Associate, UX Content Strategist, AI & Consumer Experiences

New York Life

New York, USA (Hybrid)

$90K/yr - $129K/yrIn-houseFull-timeSenior level3+ years exp.

3 months ago

Senior Associate, Content Designer, Consumer Optimization (AI & SEO)

New York Life

New York, USA (Remote)

$90K/yr - $129K/yrIn-houseFull-timeMid level5+ years exp.

3 months ago

New York Life

Senior Associate, Private Markets Product Marketing

Jersey City, NJ (Hybrid)

$115K/yr – $165K/yrSenior Level5+ years expFull time

Posted 15 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead proactive private markets product marketing, shaping narratives and materials across multiple formats and campaigns while coordinating with investment, distribution, and segment marketing teams to drive differentiated positioning.

Lead development of marketing content and campaigns across tear sheets, presentations, and digital channels
Collaborate with investment teams and marketing functions to align messaging with strategy

Job Description

Responsibilities

Lead the development, enhancement, and ongoing maintenance of proactive product marketing for private market strategies, including content across formats such as tear sheets/fact cards, presentations, brochures, thought leadership, blogs, videos, and webinars, as well as digital campaigns in partnership with the institutional and retail segment marketing teams.
Partner closely with the private market investment teams and Client Portfolio Managers, as well as with distribution, digital marketing, segment marketing, business intelligence, and compliance to craft compelling narratives that articulate long-term value and differentiation across opaque or less liquid investment vehicles, aligning with business priorities and product strategy.
Drive monthly and quarterly product marketing updates, proactively reviewing positioning, messaging, and competitive differentiation to ensure consistency across all materials and channels.
Analyze industry trends, competitor activity, and market developments to recommend enhancements to marketing strategies, messaging, and campaigns.
Serve as a key contributor on cross-functional initiatives and marketing projects, helping to improve processes, streamline workflows, and enhance team effectiveness.
Exercise sound judgment and independent decision-making while balancing multiple deliverables and deadlines with minimal supervision.

Requirements

BA/BS required, concentration in marketing, finance, economics, communications, or related disciplines.
5+ years of private markets marketing or related financial services experience preferred.
Deep understanding of private markets – especially private credit, including corporate private placements, infrastructure debt, and asset-based financing strategies – with the ability to translate complex strategies into compelling market narratives.
Experience supporting intermediary and/or institutional distribution teams preferred.
Familiarity with marketing restrictions and regulatory considerations specific to private offerings (e.g., Reg D, accredited investor rules) is a plus.
Ability to support a range of product structures—including interval funds and other ’40 Act vehicles designed for semi-liquid strategies, as well as private vehicles such as CITs and LPs—with flexibility to adapt messaging and marketing strategies as new structures emerge.
Demonstrated ability to independently manage projects and execute multiple priorities with minimal supervision.
Strong written, verbal, and presentation communication skills with the ability to explain complex concepts clearly.
Ability to think strategically while also executing tactically and managing day-to-day deliverables.
Strong analytical, organizational, and project management skills with keen attention to detail.

Preferred

Experience supporting intermediary and/or institutional distribution teams preferred.
Familiarity with marketing restrictions and regulatory considerations specific to private offerings (e.g., Reg D, accredited investor rules) is a plus.
Experience with SharePoint, Seismic, or similar marketing platforms preferred.

Benefits

We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.

Traffic Signals

Monthly Visitors

2.5M

Monthly Google Ads Budget

$1.6M

Traffic Source Mix

19.2%

Direct

55.2%

Referral

23.3%

Social

0.9%

Paid

1.3%

Headcount Trend

Current headcount: ~822

Marketing Team

Median Career Experience

22 years

Median Tenure

5 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Alexis Laster

Senior Talent Acquisition Recruiter at New York Life

At the company for 8 years 9 months

Marketing Leadership

Tara K. Wilson, MBA

Corporate Vice President, Integrated Marketing Strategy

At the company for 1 year 6 months

Recent News

Employees Strongly Prefer Human Support in Benefits Guidance Despite Growing Introduction of AI and Digital Tools, New York Life Group Benefit Solutions Survey Finds

Oct 7, 2025 • Business Wire

New York Life Group Benefit Solutions Launches Employer-Specific Leave Planning Tool

Oct 7, 2025 • lifehealth.com

Deepa Soni Joins New York Life As Chief Information Officer

Oct 2, 2025 • Forbes

Responsibilities

Lead the development, enhancement, and ongoing maintenance of proactive product marketing for private market strategies, including content across formats such as tear sheets/fact cards, presentations, brochures, thought leadership, blogs, videos, and webinars, as well as digital campaigns in partnership with the institutional and retail segment marketing teams.
Partner closely with the private market investment teams and Client Portfolio Managers, as well as with distribution, digital marketing, segment marketing, business intelligence, and compliance to craft compelling narratives that articulate long-term value and differentiation across opaque or less liquid investment vehicles, aligning with business priorities and product strategy.
Drive monthly and quarterly product marketing updates, proactively reviewing positioning, messaging, and competitive differentiation to ensure consistency across all materials and channels.
Analyze industry trends, competitor activity, and market developments to recommend enhancements to marketing strategies, messaging, and campaigns.
Serve as a key contributor on cross-functional initiatives and marketing projects, helping to improve processes, streamline workflows, and enhance team effectiveness.
Exercise sound judgment and independent decision-making while balancing multiple deliverables and deadlines with minimal supervision.

Requirements

BA/BS required, concentration in marketing, finance, economics, communications, or related disciplines.
5+ years of private markets marketing or related financial services experience preferred.
Deep understanding of private markets – especially private credit, including corporate private placements, infrastructure debt, and asset-based financing strategies – with the ability to translate complex strategies into compelling market narratives.
Experience supporting intermediary and/or institutional distribution teams preferred.
Familiarity with marketing restrictions and regulatory considerations specific to private offerings (e.g., Reg D, accredited investor rules) is a plus.
Ability to support a range of product structures—including interval funds and other ’40 Act vehicles designed for semi-liquid strategies, as well as private vehicles such as CITs and LPs—with flexibility to adapt messaging and marketing strategies as new structures emerge.
Demonstrated ability to independently manage projects and execute multiple priorities with minimal supervision.
Strong written, verbal, and presentation communication skills with the ability to explain complex concepts clearly.
Ability to think strategically while also executing tactically and managing day-to-day deliverables.
Strong analytical, organizational, and project management skills with keen attention to detail.

Preferred

Experience supporting intermediary and/or institutional distribution teams preferred.
Familiarity with marketing restrictions and regulatory considerations specific to private offerings (e.g., Reg D, accredited investor rules) is a plus.
Experience with SharePoint, Seismic, or similar marketing platforms preferred.

Benefits

We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.