2 weeks ago
Assistant Manager of Tourism Marketing and Groups
Whitney Museum of American Art
New York City, NY (On-site)Full time
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Assistant Manager of Tourism Marketing and Groups
New York City, NY (On-site)
Salary Not AvailableMid Level3+ years expFull time
Posted 2 weeks ago
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Job Summary
Owns the group sales ecosystem for the Whitney Museum, leading strategy and execution across group sales, marketing, relationship engagement, and operations to drive bookings, attendance, and revenue.
- Manage inbound group sales inquiries and reservations, ensuring excellent customer service and timely communication. Implement follow up strategies to maximize repeat visitation and lifetime value
- Manage group pricing, packages, and promotions in partnership with Marketing, Visitor Experience, Education teams. Align with other areas including on-site dining, retail, and other vendors for expanded offerings and to grow revenue per group
Job Description
Responsibilities
- Group Sales
- - Help lead sales strategy for domestic and international groups, including student, adult, senior, corporate, affinity groups, among other audiences
- - Manage inbound group sales inquiries and reservations, ensuring excellent customer service and timely communication. Implement follow up strategies to maximize repeat visitation and lifetime value
- - Manage group pricing, packages, and promotions in partnership with Marketing, Visitor Experience, Education teams. Align with other areas including on-site dining, retail, and other vendors for expanded offerings and to grow revenue per group
- - Identify and implement new systems and processes to streamline high-touch booking workflows and improve sales efficiency
- Marketing
- - Execute marketing efforts for group and tourism constituencies via email, direct mail, online, and other advertising and communications channels
- - Support other marketing and media strategy initiatives that support tourism and local audience development to maximize attendance and revenue goals
- Relationship Engagement
- - Demonstrate exceptional relationship management skills with group leaders, tour operators, online travel agencies, and travel agents to drive repeat engagement and business
Requirements
- B.A. or relevant experience required
- Bachelor’s degree or equivalent professional experience in tourism, marketing, arts administration, or a related field
- 3–5 years of experience in group sales, marketing, tourism, or audience engagement, preferably within an attraction, museum, cultural institution, or hospitality environment
- Strong interpersonal and communication skills with a customer-first mindset. Ability to represent the institution with integrity and stand in for department and division head for VIP visits
- Able to represent the Whitney in a polished and professional demeanor
- Demonstrated ability to meet sales goals and cultivate business relationships
- Experience with CRM or ticketing systems (e.g., ACME, Tessitura, Salesforce) strongly preferred
- Highly organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment
- Enthusiasm for modern and contemporary art, tourism, and the Whitney’s mission
Benefits
- Medical, Dental, Vision, 403(B) elections
- Generous PTO benefits
- Commuter benefits - parking and mass transit
- Admission to world-renowned museums across the city and nationally
- Pet insurance and discounted membership for Citibike
Whitney Museum of American Art
The Whitney seeks to be the defining museum of 20th- and 21st-century American art. The Museum collects, exhibits, preserves, researches, and interprets art of the United States in the broadest global, historical and interdisciplinary contexts. As the preeminent advocate for American art, we foster the work of living artists at critical moments in their careers. The Whitney educates a diverse public through direct interaction with artists, often before their work has achieved general acceptance.See the latest job and internship postings on our website here: https://whitney.org/about/job-postings
Traffic Signals
Monthly Visitors
503.1K
Monthly Google Ads Budget
$21.1K
Traffic Source Mix
Search
56.5%
Direct
35.1%
Referral
6.5%
Social
1.3%
Paid
0.4%
Headcount Trend
Current headcount: ~486
Marketing Team
Marketing Team Size
46 (10% of company)
Marketing Roles Posted (Last 30 Days)
3