Lead multi-channel advertising and program marketing efforts to support utility programs, coordinating across departments, managing agencies, and owning budgets to drive campaign impact and brand alignment.

Own advertising strategy and cross-team execution for programs including financial assistance, energy management, and electrification.
Manage vendors, contracts, and budgets to deliver campaigns on time and within budget.
Leverage market research to sharpen tactics and segment audiences for residential, business, and public sector customers.

Job Description

Responsibilities

Plan, execute and manage customer education advertising strategies and campaigns to support programs such as financial assistance, energy management, electrification, mobile app, and other offerings as needed.
Coordinate advertising plans and tactics across multiple departments, align advertising content and media with marketing objectives, and measure effectiveness of advertising efforts.
Manage creative and media agencies, and internal processes, to ensure campaigns are executed accurately, on time, and align with brand standards and company goals.
Own and manage advertising budgets, including contracts and invoices, to ensure all campaigns remain within budget.
Position may be required to work extended hours, including 24 x 7 coverage during storms or other energy delivery emergencies.

Requirements

Bachelor's degree in Marketing or other relevant field
4-7 years relevant experience or equivalent
Strong oral and written communication skills
Strong leadership and project management skills
In lieu of a degree, 6-9 years of relevant experience

Preferred

Experience working in an advertising agency environment
Understanding of both advertising creative and media processes and metrics
Experience with vendor management
Strong business acumen
Budget management experience
Knowledge of customer segmentation strategies
Familiarity with utility industry a plus

Benefits

Annual Bonus for eligible positions: 15%
401(k) match and annual company contribution
Medical, dental and vision insurance
Life and disability insurance
Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave
Employee Assistance Program and resources for mental and emotional support
Wellbeing programs such as tuition reimbursement, adoption and surrogacy assistance and fitness reimbursement
Referral bonus program

Exelon

4.2 Glassdoor

Exelon Corporation (Nasdaq: EXC) is one of the nation’s largest utility companies, serving more than 10 million customers through six fully regulated utilities. We believe that reliable and affordable energy is essential to a brighter, more sustainable future.We are a FORTUNE 250 company operating across a large urban footprint, serving major metro areas in Delaware, the District of Columbia, Illinois, Maryland, New Jersey and Pennsylvania. Exelon is recognized as an industry leader with best-in-class operations, a firm commitment to maintaining energy affordability, a track record of top-quartile reliability performance, strong ESG leadership and principles, and a deep dedication to supporting and investing in the communities we serve.

Founded in 1999

Chicago, Illinois, USA

19K employees (561 in marketing)

www.exeloncorp.com

86% recommend to a friend

86% CEO approval

Traffic Signals

Monthly Visitors

1.5M

Traffic Source Mix

11.5%

Direct

45.7%

Referral

41.2%

Social

1.2%

Paid

0.4%

Headcount Trend

Current headcount: ~19.3K

Marketing Team

Marketing Team Size

173 (1% of company)

Median Career Experience

16.5 years

Median Tenure

4 years

People

Marketing Leadership

Stacey Ullrich

Vice President, Chief Marketing & Communications Officer

At the company for 4 years 7 months

Kim Wareheim Anderson, MBA

Manager, Marketing Programs

At the company for 11 months

Christine Gorham

Sr. Marketing Manager, Advertising

At the company for 7 years

Funding

Total Funding

$900M

Last Raise

$900M

Post IPO Debt, 3 months ago

Funding History

Dec 2025
Post IPO Debt • $900M

Recent News

Exelon CEO: The ‘warning lights are on’ for U.S. electric grid resilience and utility prices amid AI demand surge

Dec 9, 2025 • Fortune

Exelon Provides Notice of Pending and Proposed Settlement of Shareholder Derivative Action

Nov 24, 2025 • Yahoo Finance

Exelon Names Elizabeth Pitts-Madonna Senior Vice President and Chief Human Resources Officer

Nov 20, 2025 • Yahoo Finance

Responsibilities

Plan, execute and manage customer education advertising strategies and campaigns to support programs such as financial assistance, energy management, electrification, mobile app, and other offerings as needed.
Coordinate advertising plans and tactics across multiple departments, align advertising content and media with marketing objectives, and measure effectiveness of advertising efforts.
Manage creative and media agencies, and internal processes, to ensure campaigns are executed accurately, on time, and align with brand standards and company goals.
Own and manage advertising budgets, including contracts and invoices, to ensure all campaigns remain within budget.
Position may be required to work extended hours, including 24 x 7 coverage during storms or other energy delivery emergencies.

Requirements

Bachelor's degree in Marketing or other relevant field
4-7 years relevant experience or equivalent
Strong oral and written communication skills
Strong leadership and project management skills
In lieu of a degree, 6-9 years of relevant experience

Preferred

Experience working in an advertising agency environment
Understanding of both advertising creative and media processes and metrics
Experience with vendor management
Strong business acumen
Budget management experience
Knowledge of customer segmentation strategies
Familiarity with utility industry a plus

Benefits

Annual Bonus for eligible positions: 15%
401(k) match and annual company contribution
Medical, dental and vision insurance
Life and disability insurance
Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave
Employee Assistance Program and resources for mental and emotional support
Wellbeing programs such as tuition reimbursement, adoption and surrogacy assistance and fitness reimbursement
Referral bonus program