8 hrs ago
Tech Marketing Architect
John Deere
USA (Remote)Full time$125K/yr – $187K/yr
Marketing jobs
2 marketing jobs
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Tech Marketing Architect
USA (Remote)
$125K/yr – $187K/yrSenior LevelFull time
Posted 8 hrs ago
Job Summary
Own and drive technology marketing strategy and messaging across portfolios, collaborating with product marketing, insights, and regional teams to deliver value propositions, go-to-market frameworks, and scalable processes.
- Define and govern audience-focused technology marketing playbooks and frameworks.
- Align cross-functional teams on clear recommendations and actionable plans.
Job Description
Responsibilities
- Lead the development of technology marketing strategy, message architecture, and audience frameworks that improve customer relevance, solution adoption, and business impact.
- Translate customer insights, market trends, adoption barriers, and business priorities into clear value propositions, messaging guidance, and go-to-market recommendations.
- Partner across product marketing, customer insights, market intelligence, product management, and regional marketing teams to align technology positioning and execution.
- Develop scalable playbooks, tools, and processes that enable consistent, customer-centered technology marketing across portfolios, segments, and regions.
- Support portfolio and bundled solution marketing strategies that communicate the value of integrated technology offerings and customer outcomes.
- Benchmark external technology marketing best practices and apply relevant approaches to strengthen marketing maturity and competitive positioning.
- Influence cross-functional stakeholders through strategic recommendations, executive-ready communication, and practical frameworks that drive alignment and action.
Requirements
- Strategic marketing, product marketing, commercialization, or technology adoption experience in a complex business environment.
- Proven ability to develop customer segmentation, value propositions, positioning, messaging frameworks, and go-to-market strategies.
- Strong customer insight orientation, with the ability to translate research, market intelligence, and business priorities into always-on marketing strategy.
- Experience leading cross-functional initiatives and influencing stakeholders across product, marketing, sales, insights, and regional teams.
- Strong executive communication skills, including the ability to simplify complex topics and align teams around clear recommendations.
- Bachelor’s degree in Marketing, Business, Communications, Agricultural Business, Engineering, Technology, or related field;
- Advanced degree or certification in marketing strategy, product marketing, customer insights, segmentation, or go-to-market strategy preferred.
Preferred
- Ability to create scalable playbooks, tools, processes, and governance models that improve consistency and execution.
- Experience working with agencies, consultants, research partners, or external strategic partners.
- Demonstrated curiosity for external best practices, emerging marketing trends, and technology-driven customer engagement models.
- Knowledge of agriculture, precision technology, or specialized B2B markets with complex customer needs and channel dynamics.
Benefits
- Flexible work arrangements
- Highly competitive base pay
- Savings & Retirement benefits (401K and Defined Contribution)
- Healthcare benefits with a generous company contribution in the Health Savings Account
- Adoption assistance
- Employee Assistance Programs
- Tuition assistance
- Fitness subsidies and on-site gyms at specific Deere locations
- Charitable contribution match
- Employee Purchase Plan & numerous discount programs for personal use
John Deere
3.9 Glassdoor
It doesn’t matter if you’ve never driven a tractor, mowed a lawn, or operated a dozer. With John Deere’s role in helping produce food, fiber, fuel, and infrastructure, we work for every single person on the planet. It all started nearly 200 years ago with a steel plow. Today, John Deere drives innovation in agriculture, construction, forestry, turf, power systems, and more.
Moline, Illinois, USA
53K employees (1,961 in marketing)
73% recommend to a friend
59% CEO approval
Salaries
Posted range
$125K/yr – $187K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
1,339 (3% of company)
Median Tenure
15.1 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$2B
Last Raise
$2B
Post IPO Debt, 1 years ago
Funding History
- Jan 2025Post IPO Debt • $2B
Traffic Signals
Monthly Visitors
4.7M
Monthly Google Ads Budget
$519K
Traffic Source Mix
Search
37.2%
Direct
53.8%
Referral
7.2%
Social
0.9%
Paid
0.9%
Headcount Trend
Current headcount: ~52.7K