Own the voice-of-client feedback loop and lead strategies across experience programs, messaging, launch go-to-market, elite accounts, referrals, and lifecycle engagement.

Define experience strategy using NPS and benchmarks
Lead cross-functional programs and partnerships to drive retention and referrals

Job Description

Responsibilities

Market Intelligence: Own the voice-of-client feedback loop as it pertains to experience and satisfaction. Synthesize NPS data, client advisory input, and qualitative research into actionable engagement strategy. Track competitive experience benchmarks across the industry.
Messaging & Narrative : Develop the messaging framework for client experience programs, including client engagement, referral initiatives, success, and care. Ensure all client-facing communications reflect the agent-first brand promise and the Realtor.com® positioning as a search-to-close solution.
Go-to-Market Strategy : Design and execute launch strategy for client experience programs and initiatives. Own the creative bill of materials for engagement programs, coordinate with News Corp ecosystem partners, and define success metrics tied to NPS and retention.
Elite Client Experience Program : Build and manage the comprehensive engagement framework for Realtor.com®'s top 40–50 accounts in partnership with News Corp. Define the experience standard, the touchpoint cadence, and the measurement approach that connects elite experience to renewal and expansion.
Referral Programs: Own the strategy and execution for the RealPro Select Referral program. Design the 'give-to-get' engagement and reward framework that motivates client advocacy and accelerates new bookings through organic referral channels.
Client Lifecycle Engagement : Develop and maintain the end-to-end client engagement model across the full lifecycle — from onboarding through renewal. Collaborate with client marketing teams to ensure value-add offerings (Marketing Studio, Training Academy) are integrated into the experience framework.

Requirements

10+ years of experience in product marketing, customer marketing, or client success marketing for a B2B technology or marketplace business
Bachelor’s degree or equivalent experience
Demonstrated expertise designing customer experience programs, loyalty frameworks, or advocacy initiatives at scale
Strong storytelling and messaging skills; ability to translate complex program structures into compelling, simple client narratives
Experience managing cross-functional delivery programs with multiple stakeholders, agency partners, or ecosystem contributors
Data-driven approach to measuring experience outcomes: NPS, retention, referral conversion, and engagement metrics

Preferred

Background in real estate, PropTech, or a two-sided marketplace is a plus; deep empathy for the agent experience is required

Benefits

Inclusive and Competitive medical, Rx, dental, and vision coverage
Family forming benefits
13 Paid Holidays
Flexible Time Off
8 hours of paid Volunteer Time off
Immediate eligibility into Company 401(k) plan with 3.5% company match
Tuition Reimbursement program for degreed and non-degreed programs
1:1 personalized Financial Planning Sessions
Student Debt Retirement Savings Match program
Free snacks and refreshments in each office location

News Corp

3.4 Glassdoor

News Corp is home to some of the world’s most trusted brands, producing content and experiences that inform and inspire audiences around the world every day. As a diversified media and information services company that spans continents and cultures, we deliver the news people need, stories that entertain, digital solutions for decision-makers and real estate resources that make the journey home a little easier for everyone. Join us in shaping the next chapter of media and information for the modern age.

Founded in 2015

New York, New York, USA

3.9K employees (1,358 in marketing)

www.newscorp.com

64% recommend to a friend

75% CEO approval

Traffic Signals

Monthly Visitors

55.4K

Traffic Source Mix

38.3%

Direct

43.4%

Referral

12.2%

Social

4.6%

Paid

1.2%

Headcount Trend

Current headcount: ~3.9K

Marketing Team

Marketing Team Size

1,151 (29% of company)

Median Tenure

7 years

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$969.1M

Last Raise

$456.6M

Post IPO Secondary, 6 months ago

Funding History

Sep 2025
Post IPO Secondary • $456.6M
Feb 2022
Post IPO Debt • $500M
Jan 2010
Series Unknown • $12.5M

Recent News

Assessing News Corp (NWSA) Valuation as Investor Optimism Cools and Momentum Slows

Nov 17, 2025 • Yahoo Finance

News Corp’s Deputy CFO on Guiding M&A Discipline and Collaboration

Nov 14, 2025 • The Wall Street Journal

5 Insightful Analyst Questions From News Corp’s Q3 Earnings Call

Nov 12, 2025 • Yahoo Finance

Responsibilities

Market Intelligence: Own the voice-of-client feedback loop as it pertains to experience and satisfaction. Synthesize NPS data, client advisory input, and qualitative research into actionable engagement strategy. Track competitive experience benchmarks across the industry.
Messaging & Narrative : Develop the messaging framework for client experience programs, including client engagement, referral initiatives, success, and care. Ensure all client-facing communications reflect the agent-first brand promise and the Realtor.com® positioning as a search-to-close solution.
Go-to-Market Strategy : Design and execute launch strategy for client experience programs and initiatives. Own the creative bill of materials for engagement programs, coordinate with News Corp ecosystem partners, and define success metrics tied to NPS and retention.
Elite Client Experience Program : Build and manage the comprehensive engagement framework for Realtor.com®'s top 40–50 accounts in partnership with News Corp. Define the experience standard, the touchpoint cadence, and the measurement approach that connects elite experience to renewal and expansion.
Referral Programs: Own the strategy and execution for the RealPro Select Referral program. Design the 'give-to-get' engagement and reward framework that motivates client advocacy and accelerates new bookings through organic referral channels.
Client Lifecycle Engagement : Develop and maintain the end-to-end client engagement model across the full lifecycle — from onboarding through renewal. Collaborate with client marketing teams to ensure value-add offerings (Marketing Studio, Training Academy) are integrated into the experience framework.

Requirements

10+ years of experience in product marketing, customer marketing, or client success marketing for a B2B technology or marketplace business
Bachelor’s degree or equivalent experience
Demonstrated expertise designing customer experience programs, loyalty frameworks, or advocacy initiatives at scale
Strong storytelling and messaging skills; ability to translate complex program structures into compelling, simple client narratives
Experience managing cross-functional delivery programs with multiple stakeholders, agency partners, or ecosystem contributors
Data-driven approach to measuring experience outcomes: NPS, retention, referral conversion, and engagement metrics

Preferred

Background in real estate, PropTech, or a two-sided marketplace is a plus; deep empathy for the agent experience is required

Benefits

Inclusive and Competitive medical, Rx, dental, and vision coverage
Family forming benefits
13 Paid Holidays
Flexible Time Off
8 hours of paid Volunteer Time off
Immediate eligibility into Company 401(k) plan with 3.5% company match
Tuition Reimbursement program for degreed and non-degreed programs
1:1 personalized Financial Planning Sessions
Student Debt Retirement Savings Match program
Free snacks and refreshments in each office location