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Marketing jobs

11 marketing jobs

1 day ago

Senior Principal - Bank & Credit Union Marketing (Remote)

Vericast

San Antonio, TX (Remote)Full time$170K/yr – $185K/yr

8 days ago

Director, Performance Media Strategy

Vericast

San Antonio, TX (On-site)Full time$165K/yr – $185K/yr

10 days ago

Senior Data Analyst - Marketing Analytics & Digital Insights (Remote)

Vericast

San Antonio, TX (Remote)Full time$110K/yr – $140K/yr

3 weeks ago

Senior Performance Marketing Analyst

Vericast

San Antonio, TX (On-site)Full time$120K/yr – $150K/yr

3 weeks ago

Senior Media Specialist

Vericast

San Antonio, TX (Hybrid)Full time$100K/yr – $130K/yr

5 weeks ago

Senior Principal - Bank & Credit Union Marketing (Remote)

Vericast

San Antonio, TX (Remote)Full time$180K/yr – $200K/yr

6 weeks ago

Sr Media Specialist

Vericast

San Antonio, TX (Hybrid)Full time$100K/yr – $130K/yr

1 month ago

Marketing Director

Vericast

San Antonio, TX (On-site)Full time$150K/yr – $180K/yr

3 months ago

Associate Campaign Insights Analyst (Remote)

Vericast

San Antonio, TX (Remote)Full time$90K/yr – $105K/yr

3 months ago

Data Analyst IV - Marketing Analytics & Digital Insights

Vericast

San Antonio, TX (On-site)Full time$120K/yr – $150K/yr

4 months ago

Sr Media Specialist

Vericast

New York, USA (Remote)Full time$110K/yr – $130K/yr

All marketing roles in the US

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All marketing roles in the US

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11 jobs

Senior Principal - Bank & Credit Union Marketing (Remote)

Vericast

San Antonio, TX (Remote)

$170K/yr - $185K/yrIn-houseFull-timeSenior level15+ years exp.

1 day ago

Director, Performance Media Strategy

Vericast

San Antonio, TX (On-site)

$165K/yr - $185K/yrIn-houseFull-timeDirector/executive10+ years exp.

8 days ago

Senior Data Analyst - Marketing Analytics & Digital Insights (Remote)

Vericast

San Antonio, TX (Remote)

$110K/yr - $140K/yrIn-houseFull-timeSenior level9+ years exp.

10 days ago

Senior Performance Marketing Analyst

Vericast

San Antonio, TX (On-site)

$120K/yr - $150K/yrIn-houseFull-timeSenior level10+ years exp.

3 weeks ago

Senior Media Specialist

Vericast

San Antonio, TX (Hybrid)

$100K/yr - $130K/yrIn-houseFull-timeSenior level5+ years exp.

3 weeks ago

Senior Principal - Bank & Credit Union Marketing (Remote)

Vericast

San Antonio, TX (Remote)

$180K/yr - $200K/yrIn-houseFull-timeSenior level15+ years exp.

5 weeks ago

Sr Media Specialist

Vericast

San Antonio, TX (Hybrid)

$100K/yr - $130K/yrIn-houseFull-timeSenior level7+ years exp.

6 weeks ago

Marketing Director

Vericast

San Antonio, TX (On-site)

$150K/yr - $180K/yrIn-houseFull-timeDirector/executive8+ years exp.

1 month ago

Associate Campaign Insights Analyst (Remote)

Vericast

San Antonio, TX (Remote)

$90K/yr - $105K/yrIn-houseFull-timeMid level2+ years exp.

3 months ago

Data Analyst IV - Marketing Analytics & Digital Insights

Vericast

San Antonio, TX (On-site)

$120K/yr - $150K/yrIn-houseFull-timeSenior level10+ years exp.

3 months ago

Sr Media Specialist

Vericast

New York, USA (Remote)

$110K/yr - $130K/yrIn-houseFull-timeSenior level3+ years exp.

4 months ago

Vericast

Senior Principal - Bank & Credit Union Marketing (Remote)

San Antonio, TX (Remote)

$170K/yr – $185K/yrSenior Level15+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and exceed multi-million dollar revenue targets by leading strategic marketing transformation engagements for mid-market banks and credit unions, while building C-level relationships and guiding multidisciplinary teams through proposal, delivery, and growth activities.

Own and exceed annual revenue targets of $5M-$12M
Lead campaign strategy, delivery, and client advisory to drive growth and transformation

Job Description

Responsibilities

Business Development & Client Growth: Drive revenue growth by expanding existing banking and credit union client relationships and acquiring new "on-strategy" clients; Own and exceed annual revenue targets of $5M-$12M through consultative selling of marketing strategy and transformation services; Develop and maintain C-level relationships with CMOs, heads of retail banking, heads of lending, Chief Compliance Officers, and other senior executives at target financial institutions; Lead and mentor multi-disciplinary teams of Account Executives, strategists, creatives, and data analysts to drive successful opportunity pursuit; Lead proposal development, pitch presentations, and contract negotiations for complex, multi-million dollar marketing engagements; Identify cross-sell and upsell opportunities within existing accounts to maximize client lifetime value; Position the firm as the premier marketing strategy partner for mid-market banks and credit unions.
Engagement Delivery & Leadership: Serve as the expert lead on campaign strategy, including audience selection, omni-channel execution, and marketing analytics; Ensure successful implementation of marketing technology solutions and data-driven marketing capabilities; Continuously monitor marketing performance and client satisfaction to ensure business outcomes and long-term value realization; Drive innovation in service offerings, methodologies, and delivery approaches; Act as trusted advisor to client executives on marketing transformation and customer growth strategies

Requirements

Bachelor's degree required; MBA or advanced degree in Marketing, Business, or related field (strongly preferred)
Professional certifications in marketing, digital strategy, or financial services a plus
Minimum 15+ years of experience in management consulting, marketing consulting, or agency leadership roles
Demonstrated track record of success in financial services, with deep expertise in retail banking and/or credit union sectors
Proven ability to consistently meet or exceed sales targets of $5M+ annually
Experience leading complex marketing transformation engagements for financial institutions
Track record of building and maintaining C-level client relationships
Previous experience at Big 4 consulting firms, Tier 1 consultancies, or leading marketing agencies strongly preferred
Partner, Managing Director, Principal, or Senior Manager level experience required
Technical & Domain Expertise: Deep understanding of consumer/retail banking marketing, including customer acquisition, retention, and growth strategies; Expertise in both traditional (direct mail, branch marketing) and digital marketing channels; Comprehensive knowledge of marketing technology (MarTech) and advertising technology (AdTech) solutions; Proficiency in marketing analytics, campaign performance measurement, and ROI optimization; Understanding of banking regulations and compliance requirements affecting marketing activities; Knowledge of current trends in financial services marketing, including personalization, AI/ML applications, and omnichannel strategies.

Benefits

Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K with company match and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!
EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf .

Vericast

Vericast is the FI performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more.

San Antonio, Texas, USA

963 employees (80 in marketing)

www.vericast.com

Traffic Signals

Monthly Visitors

14.6K

Traffic Source Mix

34.9%

Direct

52.2%

Referral

5.7%

Social

5.8%

Paid

1.3%

Headcount Trend

Current headcount: ~961

Marketing Team

Marketing Team Size

56 (6% of company)

Median Career Experience

17.5 years

Median Tenure

5.4 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Sharon Cook

Vice President, Marketing Strategy

At the company for 2 years 7 months

Jim Eup

VP Product and Growth Marketing

At the company for 2 years 5 months

Lisa Nicholas

SVP FI Marketing Products & Strategy

At the company for 4 years 5 months

Rob S. Palmer, MBA

Marketing Director

At the company for 12 years 7 months

Recent News

Vericast Receives 17 Accolades from 2025 Hermes Creative Awards

Jul 16, 2025 • PR Newswire

Medallia hires former American Express, Vericast, Kantar exec Carrie Parker as CMO

Mar 25, 2025 • Retail Technology Innovation Hub

Responsibilities

Business Development & Client Growth: Drive revenue growth by expanding existing banking and credit union client relationships and acquiring new "on-strategy" clients; Own and exceed annual revenue targets of $5M-$12M through consultative selling of marketing strategy and transformation services; Develop and maintain C-level relationships with CMOs, heads of retail banking, heads of lending, Chief Compliance Officers, and other senior executives at target financial institutions; Lead and mentor multi-disciplinary teams of Account Executives, strategists, creatives, and data analysts to drive successful opportunity pursuit; Lead proposal development, pitch presentations, and contract negotiations for complex, multi-million dollar marketing engagements; Identify cross-sell and upsell opportunities within existing accounts to maximize client lifetime value; Position the firm as the premier marketing strategy partner for mid-market banks and credit unions.
Engagement Delivery & Leadership: Serve as the expert lead on campaign strategy, including audience selection, omni-channel execution, and marketing analytics; Ensure successful implementation of marketing technology solutions and data-driven marketing capabilities; Continuously monitor marketing performance and client satisfaction to ensure business outcomes and long-term value realization; Drive innovation in service offerings, methodologies, and delivery approaches; Act as trusted advisor to client executives on marketing transformation and customer growth strategies

Requirements

Bachelor's degree required; MBA or advanced degree in Marketing, Business, or related field (strongly preferred)
Professional certifications in marketing, digital strategy, or financial services a plus
Minimum 15+ years of experience in management consulting, marketing consulting, or agency leadership roles
Demonstrated track record of success in financial services, with deep expertise in retail banking and/or credit union sectors
Proven ability to consistently meet or exceed sales targets of $5M+ annually
Experience leading complex marketing transformation engagements for financial institutions
Track record of building and maintaining C-level client relationships
Previous experience at Big 4 consulting firms, Tier 1 consultancies, or leading marketing agencies strongly preferred
Partner, Managing Director, Principal, or Senior Manager level experience required
Technical & Domain Expertise: Deep understanding of consumer/retail banking marketing, including customer acquisition, retention, and growth strategies; Expertise in both traditional (direct mail, branch marketing) and digital marketing channels; Comprehensive knowledge of marketing technology (MarTech) and advertising technology (AdTech) solutions; Proficiency in marketing analytics, campaign performance measurement, and ROI optimization; Understanding of banking regulations and compliance requirements affecting marketing activities; Knowledge of current trends in financial services marketing, including personalization, AI/ML applications, and omnichannel strategies.

Benefits

Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K with company match and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!
EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf .