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Marketing jobs

1,475 marketing jobs

5 weeks ago

Predicts Customer Marketing Senior Associate

FanDuel

Los Angeles, CA (Hybrid)Full time$86K/yr – $108K/yr

5 weeks ago

Predicts Acquisition Marketing Manager

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Marketing jobs in the US with a SaaS business model

FanDuel

Predicts Customer Marketing Senior Associate

Los Angeles, CA (Hybrid)

$86K/yr – $108K/yrSenior Level3+ years expFull time

Posted 5 weeks ago

Job Summary

Own and optimize cross-channel lifecycle campaigns for FanDuel Predicts, from onboarding to re-engagement, applying data-driven insights and collaboration with Product, Analytics, and Marketing to lift retention and lifetime value.

Lead end-to-end campaigns and performance analysis
Develop segmentation, personalization, and automation strategies

Job Description

Responsibilities

Our roster has an opening with your name on it
help execute lifecycle marketing strategies for FanDuel Predicts, driving engagement and long-term customer value across every stage of the customer journey from onboarding and activation through retention and re-engagement.
Working closely with cross-functional partners, you'll bring lifecycle campaigns to market, analyze performance, and identify opportunities to optimize the customer experience.
This role is ideal for someone who enjoys combining data-driven insights with creative thinking to deliver personalized campaigns that improve customer engagement and business outcomes while continuing to grow as a lifecycle marketer.
This is a role sits at the intersection of strategy and operations. You'll combine strategic thinking with hands-on operational excellence - diagnosing customer behavior problems, developing data-driven hypotheses, designing and optimizing customer journeys, orchestrating promotional and communications campaigns, and continuously improving based on learnings.
You'll think independently, challenge assumptions, and identify opportunities to improve reactivation, retention, and customer lifetime value.
Contribute to the development and execution of core lifecycle marketing strategies across retention, monetization, and re-engagement stages using advanced segmentation, leveraging communication and promotional capabilities.
Identify gaps and opportunities to improve key metrics, develop business cases, and partner with Marketing leadership to shape roadmap priorities.
Execute end-to-end campaigns at scale. Ensure flawless execution and own ongoing performance monitoring and reporting.
Partner with Commercial, Analytics, Product, and CRM Operations to identify lifecycle initiatives and recommend improvements based on customer insights.

Requirements

3+ years’ experience in marketing, commercial, or similar.
Fundamental understanding of marketing platforms, Email Service Providers, and Customer Data Platform Technologies.
Deep knowledge of sports betting, prediction markets, iGaming, or online gaming—demonstrated through active use and/or direct work experience.
Strong understanding of marketing and commercial metrics.
Strong design thinking skills and effective at project management.
Experience partnering with cross-functional teams to deliver projects and campaigns.
Highly organized with acute attention to detail and ability to prioritize and execute on multiple projects across various stakeholders.
Results oriented and metrics driven, with the need to be objective and measure performance.
Strong analytical approach to decision making with experience of delivering against business outcomes.
Collaborative team player, proactive thinker, and pragmatic problem-solver.

Preferred

Knowledge of sports, casinos, culture, politics, and/or experience working within a heavily regulated industry is a plus.

Benefits

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits.
We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards . *Benefits differ across location, role, and level.

FanDuel

4.0 Glassdoor

FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the North America, FanDuel Group consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media, including FanDuel, Stardust Casino and TVG. The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia. FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT). Learn more about what we do at: https://www.fanduel.com/about https://twitter.com/FanDuel https://twitter.com/FDsportsbook https://twitter.com/FanDuelCasino https://www.facebook.com/fanduel/ https://www.instagram.com/fanduel/ https://instagram.com/FDsportsbook/ https://www.youtube.com/FanDuel

Founded in 2009

New York, NY, US

3.9K employees (498 in marketing)

www.fanduel.careers

72% recommend to a friend

83% CEO approval

Salaries

Posted range

$86K/yr – $108K/yr

Taken straight from the job posting.

See all FanDuel salaries

Marketing Team

Marketing Team Size

307 (8% of company)

Median Career Experience

9 years

Median Tenure

4.5 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

AJ Mazza

VP, Marketing Partnerships

At the company for 8 years 2 months

Matthew Donovan

Vice President, Marketing Technology and Operations

At the company for 4 years

Andrew Sneyd

Executive Vice President, Marketing

At the company for 5 years 10 months

Vijay Jayaraman

Head of Product - Marketing Technology (MarTech)

At the company for 2 years 4 months

Funding

Total Funding

$416.2M

Last Raise

$55M

Series E, 9 years ago

Funding History

Sep 2017
Series E
Sep 2016
Convertible Note • $55M
Jul 2015
Series E • $275M

Traffic Signals

Monthly Visitors

78.1K

Traffic Source Mix

36.5%

Direct

51.7%

Referral

6.8%

Social

4.5%

Paid

0.3%

Headcount Trend

Current headcount: ~4K

News about FanDuel

FanDuel NFL DFS Picks: Thanksgiving Main Slate

Nov 26, 2025 • FanDuel

FanDuel Picks promo code and app review: Play $5, get $60 in bonus credits

Nov 25, 2025 • CBS Sports

DraftKings and FanDuel Are Leaving the American Gaming Association. What It Means.

Nov 18, 2025 • Barron's

Links

www.fanduel.careers

X (Twitter)

Crunchbase

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Career insights

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Responsibilities

Our roster has an opening with your name on it
help execute lifecycle marketing strategies for FanDuel Predicts, driving engagement and long-term customer value across every stage of the customer journey from onboarding and activation through retention and re-engagement.
Working closely with cross-functional partners, you'll bring lifecycle campaigns to market, analyze performance, and identify opportunities to optimize the customer experience.
This role is ideal for someone who enjoys combining data-driven insights with creative thinking to deliver personalized campaigns that improve customer engagement and business outcomes while continuing to grow as a lifecycle marketer.
This is a role sits at the intersection of strategy and operations. You'll combine strategic thinking with hands-on operational excellence - diagnosing customer behavior problems, developing data-driven hypotheses, designing and optimizing customer journeys, orchestrating promotional and communications campaigns, and continuously improving based on learnings.
You'll think independently, challenge assumptions, and identify opportunities to improve reactivation, retention, and customer lifetime value.
Contribute to the development and execution of core lifecycle marketing strategies across retention, monetization, and re-engagement stages using advanced segmentation, leveraging communication and promotional capabilities.
Identify gaps and opportunities to improve key metrics, develop business cases, and partner with Marketing leadership to shape roadmap priorities.
Execute end-to-end campaigns at scale. Ensure flawless execution and own ongoing performance monitoring and reporting.
Partner with Commercial, Analytics, Product, and CRM Operations to identify lifecycle initiatives and recommend improvements based on customer insights.

Requirements

3+ years’ experience in marketing, commercial, or similar.
Fundamental understanding of marketing platforms, Email Service Providers, and Customer Data Platform Technologies.
Deep knowledge of sports betting, prediction markets, iGaming, or online gaming—demonstrated through active use and/or direct work experience.
Strong understanding of marketing and commercial metrics.
Strong design thinking skills and effective at project management.
Experience partnering with cross-functional teams to deliver projects and campaigns.
Highly organized with acute attention to detail and ability to prioritize and execute on multiple projects across various stakeholders.
Results oriented and metrics driven, with the need to be objective and measure performance.
Strong analytical approach to decision making with experience of delivering against business outcomes.
Collaborative team player, proactive thinker, and pragmatic problem-solver.

Preferred

Knowledge of sports, casinos, culture, politics, and/or experience working within a heavily regulated industry is a plus.

Benefits

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits.
We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards . *Benefits differ across location, role, and level.