Responsibilities focused on owning global go-to-market for a corporate solutions portfolio, cross-functional alignment, and AI-powered demand and pipeline execution.

• Establish and evolve the global go-to-market strategy for the Global Corporate Solutions portfolio, translating business goals into a clear commercialization plan across segments, regions, and routes-to-market, and incorporating AI into demand generation and execution models to improve pipeline creation and marketing efficiency.
• Partner closely with Sales Development, Marketing Analytics, Product Management, and Sales leadership to align marketing strategy with global pipeline coverage requirements, bookings targets, and revenue growth goals.
• Define where and how Bottomline invests to generate demand, including target segments, priority solutions, buyer personas, go-to-market motions, and AI-enabled approaches that improve targeting precision, campaign performance, and pipeline productivity.
• Own executive level understanding of corporate payments and cash management markets, buyer trends, and competitive positioning. Leverage insights to guide strategic decisions and investments.
• Translate GTM priorities into campaign themes and programs that build awareness, engagement, credibility, and a durable flow of qualified pipeline sufficient to support global bookings and revenue objectives, using AI where it creates advantage in insight generation, personalization, optimization, and scale.
• Establish portfolio-level measurement standards including pipeline sufficiency, pipeline contribution, funnel health, conversion/velocity, launch adoption, program ROI, and performance against bookings and revenue goals.
• Develop differentiated value propositions, messaging frameworks, and positioning tailored to corporate buyer personas (CFO, Treasury, AP/AR, Payments, Finance Operations).
• Determine how solutions marketing supports the full revenue lifecycle, from first touch through pipeline creation, opportunity progression, deal close, and expansion.
• Ensure sales teams are equipped with strategic narratives, value stories, and solution frameworks that advance buyer conversations.
• Act as an executive partner to Sales leadership on enterprise and strategic accounts, complex deals, and new market opportunities.

• Lead and develop a global solutions marketing organization, setting clear strategic priorities, operating principles, and success measures.