TikTok Live Presenter – Beauty & Lash Brand

Responsibilities

• Host engaging TikTok Live sessions to demonstrate our lash and beauty products.
• Clearly explain product features, benefits and application techniques.
• Interact with viewers in real time by answering questions and encouraging engagement.
• Communicate our brand story, product range and values in an authentic and professional manner.
• Encourage viewers to follow our account and purchase featured products during live sessions.
• Share feedback on customer questions, product performance and successful live content.
• Collaborate with the marketing team on live schedules, promotional campaigns and key talking points.
• Maintain a professional, positive and brand-appropriate image during all live broadcasts.

Requirements

• Are confident and comfortable speaking on camera.
• Have excellent spoken English (native or near-native proficiency preferred).
• Present themselves professionally and are able to represent a beauty brand with confidence.
• Have strong communication and interpersonal skills.
• Have a genuine interest in beauty, makeup and false lashes.
• Are reliable, punctual and open to feedback.
• Can commit to regular live sessions, including some evenings and weekends where required.

Preferred

• Previous experience as a TikTok Live Presenter, live streamer or content creator.
• Experience within the beauty, cosmetics or fashion industry.
• Experience using TikTok Shop or other live-commerce platforms.
• An existing TikTok, Instagram or other social media presence.
• A basic understanding of live selling, customer engagement and sales conversion.

Benefits

• Employee stock ownership plan
• Profit sharing
• Free products and PR kits to test and present during live sessions.
• Training and guidance on product knowledge, brand tone and live-selling skills.
• Opportunity to grow with the brand through long-term collaboration.
• A supportive and creator-friendly team environment where your ideas and feedback are valued.