Responsibilities

• Develop differentiated solution messaging and positioning for Intelligence Center X and Mendix across priority industries and use cases.
• Translate platform capabilities into customer-focused narratives that clearly articulate business outcomes and value.
• Create messaging frameworks tailored to key buying personas, including CIOs, business leaders, data and AI teams, and application developers.
• Ensure solution messaging aligns with the overarching Intelligence Center X and Mendix narrative while addressing industry-specific priorities.
• Build solution stories around strategic business challenges, emerging AI opportunities, and digital transformation initiatives.
• Develop industry-specific messaging for aerospace and defence, automotive, heavy equipment and industrial machinery and other priority industries.
• Partner with industry experts to ensure messaging reflects market trends, customer needs, and competitive differentiation.
• Identify new solution opportunities and emerging market themes to strengthen Siemens' market position.
• Create solution briefs, messaging guides, presentations, playbooks, sales tools, and customer-facing assets.
• Support product launches, campaigns, webinars, events, analyst engagements, and executive presentations.

Requirements

• 6–10 years of experience in Solutions Marketing, Product Marketing, Industry Marketing, or Go-to-Market roles within enterprise software or B2B SaaS.
• Experience developing solution messaging for AI, analytics, cloud platforms, application development, or enterprise technology.
• Strong understanding of enterprise buying journeys and complex solution selling.
• Experience creating sales enablement content and customer-facing messaging.
• Excellent written, presentation, and storytelling skills with the ability to simplify complex technologies.
• Strong collaboration and stakeholder management skills across product, sales, marketing, and leadership teams.
• Ability to work effectively within a global, matrixed organization.

Preferred

• Experience marketing AI, machine learning, low-code platforms, data platforms, or digital transformation technologies.
• Knowledge of industrial manufacturing, financial services, public sector, life sciences, energy, or other enterprise industries.
• Experience supporting analyst relations, executive thought leadership, or strategic customer engagements.

Benefits

• In addition to the base salary, Siemens offers a comprehensive benefits package that includes health, dental, and vision insurance, a 401(k) plan with company match, paid time off, and professional development opportunities.