Responsibilities

• Assist in developing and executing a regional event strategy, including the management of regional events, experiential marketing activities, and participation in major global initiatives, ensuring high-quality execution and alignment with company goals.
• Support end-to-end event planning, including vetting, sourcing, budget management, and on-site execution, while coordinating with cross-functional teams for seamless event experiences.
• Contribute to creating audience acquisition plans grounded in data-driven insights to drive pipeline generation.
• Leverage your customer-centric proficiency to help build audience targeting based on inputs (e.g., TAM, ICP, Personas).
• Assist in managing key performance indicators (KPIs), reporting, data analysis, and providing comprehensive program performance summaries with actionable recommendations.
• Work with the team to identify new ways of optimising activity against KPIs.
• Help with the meticulous planning and management of events, optimising processes for scalability and efficiency, and contribute to documentation of processes.
• Use your excellent communication skills to convey complex thoughts and manage multiple external parties effectively.
• Demonstrate strong project management skills, helping to deliver programs and activities within the team with the guidance of senior members.