Responsibilities

• Social media activities, including:
• Platform management / strategy for: Instagram, Facebook, TikTok & LinkedIn.
• Post & video creation, using Photoshop/Canva/CapCut to create & edit assets.
• Platform post scheduling & analysis using Metricool.
• Social giveaway organisation & management.
• Digital agency management, writing paid social campaign briefs.
• Social weekly & monthly KPIs.
• Social customer service, answering customer questions within 24 hours including some evenings and weekends.
• Regular social competitor review for inspiration & informing strategy.
• Attending industry events (including Crufts in March 2027) & social coverage.

Requirements

• 2 years minimum experience in a digital marketing / social role.
• Proven track record of social platform management.
• Organised, high level of accuracy and fantastic attention to detail.
• Creative, with an understanding of the importance of branding.
• Self-starter with a passion for digital marketing / social & customer intelligence.
• Customer focused with commercial awareness.
• Strong team player & fantastic IT skills including preferred knowledge of in-platform Analytics & Google Analytics.
• Preferred knowledge of Retail FMCG / product marketing experience.
• Good copywriter, with a passion for the pet industry!

Benefits

• Staff discount, employee assistance programme, free on-site parking
• Casual dress
• Company pension
• Employee discount
• On-site parking
• Store discount